You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.
• Created the format for product descriptions online • Wrote over 1400 product descriptions for the spring/summer 18 collections, translated into more than ten languages for international e-commerce stores • Developed brand storytelling for the ‘Luxe Leisurewear’ collection
• Produced editorial content for the Debenhams Home autumn/winter 17 catalogue, mini-brochure and mail-outs
• Wrote style and care guides for the blog to boost SEO and drive traffic to product categories
• Co-managed Heal’s social media channels by reacting to user interactions as well as writing and scheduling posts • Planned the content calendar for both the social media channels and the blog, liaising with the marketing team to cover events, promotions and launches • Produced and sourced content for social media posts • Created blogs providing information on events, interviews and interior design advice to push traffic to the site • Provided weekly reports to the marketing department using Google Analytics
• Wrote 35-40 product descriptions per day responding to the upload schedule • Configured, categorised and input product details using the CMS • Produced designer bios and web copy tailored to the brand’s unique TOV • Assisted with email marketing campaigns
• Oversaw all written content for Heal’s stores and website, including e-commerce, marketing and editorial • Liaised with buying, marketing and design teams in the planning and creation of engaging campaigns • Co-ordinated the content calendar for the blog, email newsletters and social media channels using analytics tools (Google) to report on traffic and revenue • Managed social media accounts - over 100,000 followers across all channels • Developed Heal’s tone of voice as part of website re-platform • Implementation of good SEO practices across all website copy • Managed product uploads using Microsoft Dynamics NAV and Magento • Created content using Adobe Creative Suite, HTML and interactive content software (Zmags)