About me
I’m a graphic designer located in Ipswich, Suffolk, just over an hour outside London by train. I have over 14 years agency experience working, primarily, in brand identity design, advertising, brochures, catalogues advertising, packaging and digital design. I'm here to deliver a high standard of design that is driven by bold and creative thinking. Whatever the project size my goal is always the same - with a great attention to detail, create design that is engaging, simple, purposeful and memorable.
Since my youth I’ve had a real passion for all things creative, whether it be digital or in print. For me, there’s pros and cons to both that balance each other, together. I love the ever-evolving nature of digital but I love the tactile nature of print. There’s nothing like a finished piece of creative in it’s printed form on a good quality stock and the little extra finishes you can bring to it. After all my years in the industry, to this day, it still gives me a buzz to see my work in a magazine or brochure in a store.
After firstly joining Marriott Howard Publicity and then later, bluesky Creative Marketing, I’ve developed a keen creative eye and a sharp attention to detail. It’s a delicate balance between producing attention grabbing creative that’s also useful. Always ensuring that the end result creates growth in the clients customer base.
Projects
- B&Q Kitchens BrochureAs part of my role for creative agency bluesky, I regularly worked to artwork the brochures of British DIY giant b&Q. Working supplied content I became the 'go-to-guy' within bluesky when it came to the B&Q brand. Each B&Q project involved creating pages to brand guidelines featuring any evolution of style by B&Q for that season whilst also designing bespoke pages for certain product manufacturers when needed. At the end of each project I was also solely responsible for checking all artwork not only for content and accuracy but also that it adhered to brand guidelines. I worked across the whole range of catalogues for B&Q which included Bathrooms, Bedrooms, Kitchens and Joinery.
- B&Q Bathrooms BrochuresAs part of my role for creative agency bluesky, I regularly worked to artwork the brochures of British DIY giant b&Q. Working supplied content I became the 'go-to-guy' within bluesky when it came to the B&Q brand. Each B&Q project involved creating pages to brand guidelines featuring any evolution of style by B&Q for that season whilst also designing bespoke pages for certain product manufacturers when needed. At the end of each project I was also solely responsible for checking all artwork not only for content and accuracy but also that it adhered to brand guidelines. I worked across the whole range of catalogues for B&Q which included Bathrooms, Bedrooms, Kitchens and Joinery.
- Gulls Theatre ProductionNow a long term client, a local theatre production company approached me to primarily create an identity for one of their productions, following this up with the design of posters, flyers and programme to work alongside the production identity to create awareness and drive sales. Deliverables Identity Poster Flyer Programme
- H2O Haircare Branding and Marketing MaterialA new haircare company emerged to produce a range of haircare products and launch a number of salons across the UK. Initially full brand development was required to launch the company, to cover product packaging, advertising and salon frontage. Further work followed on adverts and catalogues. Deliverables: Branding Advertising Signage Stationery Packaging Catalgues
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Work history
Graphic Designer
Working freelance as a graphic designer located in Ipswich, Suffolk, just over an hour outside London by train. Having gained over 14 years agency experience I currently work on all areas of design for print and screen
Graphic Designer
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I joined the bluesky studio during it’s infancy and held a key role with both creative and art working duties involving small and major projects. I worked with a variety of local and national clients offering creative solutions across all creative media. Whilst liaising with account managers and suppliers my role also involved ensuring finished artwork left the studio at the highest quality. Working to brand guides was second nature for me on such brands as B&Q, Virgin Limited Edition, Care UK, Barratt Homes and La Manga Club.
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Skills
- Packaging
- Branding
- Corporate Identity
- Print Design
- Art Direction
- Digital
- Websites
- Typography
- Brand Design
- Brand Identity
- Design
- Logo Design
- Illustrator
- Indesign
- Photoshop
Education
BA(Hons) Graphic Design
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Art and Design, Specialising in Graphics and Television Graphics
Design and Industrial Studies
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A Levels, Art, Design and Industrial Studies
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