daniel peters

Events Manager

  • LocationUnited Kingdom

About me


Having worked in the fashion industry for nearly a decade, I have gained extensive experience in events management and production, curation of spaces and concepts and brand development. I have had the pleasure of working for and alongside brands and businesses including Burberry, Selfridges, British Fashion Council, Missguided and Clarks. I am a highly competent worker, with a range of skills that allow me to work efficiently and under pressure either solo or as part of a team. Whilst I have been working with menswear brands in particular, I have produced work for womenswear retailers and brands, ranging from art direction through to concept development.



  • Fashion
  • Events
  • Marketing PR
  • Art Direction
  • Excel
  • Powerpoint
  • Word

Work history


Freelance Events Manager


Jan 2012
  • Work as a freelance events and production manager for fashion brands predominantly in the menswear sector, but additionally for businesses such as the British Fashion Council who I have curated pop up shops for.


Events Coordinator


Mar 2010 - May 2011
  • Events production of internal and external events for Selfridges brands and for the London flagship store. Main areas of focus within the business would centre around menswear, women's lingerie and travel events. My duties would include concept development, research and mood boarding, event build and installation, budget management, team management etc.


Events & Showroom Assistant


Nov 2006 - Mar 2010
  • Work alongside the manager and director of events of visual merchandising to assist in the production of global showrooms, global events and the mw / ww runway shows. My role would involve budget management, order and purchase administration, research and development, event installation and build, team management etc.



BTEC National Diploma Fashion Retail

Fashion Retail Academy

Aug 2005 - May 2006
  • Fashion retail