Projects
- STELLA ARTOIS – “THE SKIM” – IAN POULTERIan Poulter is a golfer who needs little introduction. Renowned for his flamboyance, passion and talent, he’s achieved hero status for his exploits on behalf of Europe’s Ryder Cup team. Working with marketing agency Threepipe, we faced the challenge of filming Ian perform a trick shot with a difference: skimming the head off a chalice of Stella Artois using a golf club. ‘The Skim’ was a fantastic concept but needed careful planning and no little technical expertise to ensure the execution live
- UEL - Adam Gemili - Elte SportWe were asked by UEL to create a film which helped showcase the High Performance Sport Programme at the University, featuring the athletic talents of UEL student and team GB sprinter Adam Gemili. The sportsman attributes much of his success to the institution with state of the art facilities and research helping him to reach his goals. The film shows Gemili in his element, preparing to sprint. Detailed close-ups and dramatic lighting serve to emphasize his elite status in the sporting world as
- BMW – ULTIMATE DRIVERIn conjunction with Dare, Vizeum, and Digital Cinema Media we created the ‘BMW’s Ultimate Driver’ campaign for the new BMW 2 Series Coupé, promoted by an interactive driving experience which allows participation in a ‘virtual lap’ via Facebook, cinema or mobile. Using either a link from Facebook or the cinema app of the game, fans complete a “virtual” lap of a circuit making driving decisions along the way, such as picking the optimum driving line through corners, braking distance and accelerat
- The Dog's TrustWith the warm summer months, the Dogs Trust planned a new campaign alerting the public to the potentially fatal consequences of leaving dogs in parked cars, even for just a few minutes. To help bring this campaign to powerful life, we worked with them to create a unique short film, highlighting the dangers. We filmed an ice sculpture of a dog melting, and time-lapsed the footage, resulting in a short, simple, yet surprisingly emotional nugget of video content. It was a long day’s filming, wit
- PLANTS VS ZOMBIESThe history of the pop culture sensation tells us the public don’t know what they want till they get it. And rarely can that maxim have felt truer than in the case of Plants vs. Zombies, the screwball shooting game which has won millions of fans the whole world over. Having conquered app-land, Plants vs. Zombies was taking on a new (after)life: it was being launched as an arcade redemption cabinet by Sega. To publicise the launch of that cabinet to fans and arcade-owners, a new 90-second online
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Work history
8
8
Head of Creative (FTC)888 | William Hill | Mr Green | William Hill Vegas
United KingdomFull Time
G
G
Creative Services Director (FTC)GDS Group
- United KingdomFull Time
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Skills
- Art and Creative Direction
- Graphic Design
- Content/copywriting/writing/editorial/advertising
- Strategy
- Planning
- Digital
- Creative Pitches
- Creative Entrepreneur
- Business Management
- Branding
Education