Debora Atala
Available

Debora Atala

Marketing and CommsParis, France
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Guillaume Lechat
Debora Atala
Available

Debora Atala

Marketing and CommsParis, France
About me
Over 10 years of experience in marketing and communication for financial products and services. o Focus on results, interpersonal communication, objectivity and strategic planning. o Ability to negotiate at all hierarchical levels and creativity to develop new solutions. o Experience in managing cross-functional teams in Latin America, USA, Europe, Middle East and Asia. o Effective management of budgets. o Coordination and execution of regional and international events and congresses. o Expertise in a vast repertoire of marketing tools: branding, visual and verbal identity creation, market research, events, direct marketing, corporate communication, online and offline advertising and social media. o Management and development of projects to increase innovation in organizational cultures. o Publication of academic papers on international marketing at two congresses. o Fluent English and intermediate French.
Projects
  • Branding and Marketing Freelancer
    Branding and Marketing Freelancer
  • B.KINI
    B.KINIBeachwear everywhere, for anyone
Work history
    CMO
    Paris, FranceFreelance
    Entreperneur
    F
    F
    Brand ManagementFreelancer
    Freelance
    Brand management Social media management Repositioning projects Brand projects
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Skills
  • 360 Branding
  • Digital Expertise
  • Marketing
  • B2B Strategic
  • B2B Branding
  • Socia Media
  • Sale
  • Adverising
  • Advertising Communications
  • PR
Education
    Specialisation in International Luxury Branding and Marketing
     - Montreal, Canada
    McGill – Canada, 2012 Extension of the Master of Science: Global Branding and Cross-cultural Management
    BSc MSc in Business Management and Administration
     - São Paulo, Brazil
    MSc in International Marketing, with publish article in international journal Journal Of Advances in International Marketing – vol. 26 (2015) International Marketing Strategy in multinational subsidiaries of emerging countries: a multidimensional approach
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Awards
    Local Culture in Global Times: Current Practices and Diversity of Visions (2013)
    academic seminar