Projects
- WE Fashion - Brand IdentityWE Fashion is an international fashion retailer. With approximately 240 stores and 3000 members of staff, it is represented in the Netherlands, Belgium, Germany, France, Luxembourg, Austria and Switzerland. THE STARTING POINT WE was perceived as a “well-priced” brand with good basics. Their price positioning allowed them to perform relatively well when the financial crisis hit Europe and WE decided to use that momentum to upgrade their brand and move one level up the fashion scale. The brief w
Skills
- Art