Desiree Peterkin Bell

Desiree Peterkin Bell

Public Relations ExecutiveNew York, United States
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Desiree Peterkin Bell

Desiree Peterkin Bell

Public Relations ExecutiveNew York, United States
About me
Based in New York, Desiree Peterkin Bell is is a purpose-driven, award-winning political and public affairs strategist, brand creator, and best-selling author. She's the Founder of DPBell & Associates, a full service firm created around brand development. The group has team members in Washington, D.C., New York City, Tel Aviv, and Los Angeles. Their specialties include public relations, brand management, development, and positioning, strategic counseling, crisis communications, media training, digital organizing, event production, political consulting, content development, and strategic partnerships. Desiree Peterkin Bell has also worked in many different levels of government. She's worked hard to institute positive change at the local, national, and international levels. Today she brings that same level of dedication to her clients through her firm. Her work has received recognition in PR Week’s “40 under 40,” the Philadelphia Tribune, Black Enterprise, and the Philadelphia Business Journal. Like Desiree herself, her firm is seasoned and battle-tested. They're experts at determining how to react to a crisis, remaining calm and level-headed at all times. You can learn more about Desiree Peterkin Bell by visiting her website or finding her on social media.
Projects
  • Response to Kamala Harris as Vice President
    Response to Kamala Harris as Vice PresidentDesiree Peterkin Bell shares her thoughts on Kamala Harris as our nation's vice president and the important role Black women play in electing our leader. As we have drawn closer to the date of the presidential election, many democrats discussed whether or not Democratic candidate Joe Biden should choose a black woman to run with him as vice president. Over the last few months, however, we’ve seen that conversation shift from “if” he should pick a black woman to “how could he not?” Read the en
  • Desiree Peterkin Bell @ DPBell & Associates on Brand Activism
    Desiree Peterkin Bell @ DPBell & Associates on Brand ActivismDid you know that 91% of millennials and 85% of the average U.S. public would eagerly switch brands in favor of one that openly supports a worthwhile cause? These days, many people are excited about campaigning for a cause, and they expect their favorite companies to share their enthusiasm. People tend to back their beliefs with their wallets, and they have started to demand that brands stand for something other than corporate profit. Brand activism is key in connecting with your audience, devel
  • Desiree Peterkin Bell's Contribution to Lose the Cape
    Desiree Peterkin Bell's Contribution to Lose the CapeRaising a daughter to recognize her purpose and resilience in making an impact in this world I am a mother, a wife, and an entrepreneur and I have strived to live a life driven by purpose despite my position(s). I haven’t always gotten things right. For example, it took a shake to my core to reveal I had been creating brands for men in politics and their families, before even being fully present for my own. My life has come with many lessons, but the greatest lesson thus far for me has been
  • A Global Movement, The Mic: Africa
    A Global Movement, The Mic: AfricaNEW YORK, Oct. 27, 2020 /PRNewswire/ -- Founder and CEO of AMP Global Technologies, Derrick N. Ashong, "DNA," –has built a Digital Media platform, Take Back The Mic (TBTM), that is powering the launch of the first music competition format born in Africa and exported to the world. The TBTM app rewards consumers with Ad-Supported Mobile Data for discovering and amplifying the hottest new content. #TakeBackTheMic #TBTM #TheMicAfrica #Africa #HipHopIs Press Contact Desiree Peterkin Bell DPBell
  • Crisis Management Lessons from COVID | Desiree Peterkin Bell
    Crisis Management Lessons from COVID | Desiree Peterkin BellDesiree Peterkin Bell shares lessons that businesses can learn about crisis management from the current COVID pandemic. Read the original content: https://desireepeterkinbell.net/crisis-management-lessons-from-covid/
  • How Your Brand Should Respond to the Black Lives Matter Movement | Desiree Peterkin Bell
    How Your Brand Should Respond to the Black Lives Matter Movement | Desiree Peterkin BellBlack Lives Matter is everywhere, but your brand needs to be careful how the approach the movement. If your company doesn't practice what they preach, engaging could quickly backfire. Here, Desiree Peterkin Bell shares some of her expertise. Read the original content: https://desireepeterkinbell.co/how-your-brand-should-respond-to-the-blm-movement/
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Work history
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    President and CEODPBell & Associates
    New York, United StatesFull Time
    Desiree Peterkin Bell founded DPBell & Associates in 2016. The group is a full service, boutique Public Affairs Firm. They serve clients nationally and internationally. They focus primarily on on brand development; crisis communications; strategic counsel; high-level, high impact events, and strategic partnerships.
Skills
  • Writing
  • Research
  • PR
  • PR Strategy
  • PR Campaigns
  • Leadership
Education
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    N
    MPANational Urban Fellows
     - New York, United States
    Desiree Peterkin Bell earned her MPA, Master's in Public Administration and Public Policy in 2002. She graduate at the top of her class with a 3.9 GPA.
    S
    S
    BASwarthmore College
     - Swarthmore, PA 19081, USA
    Desiree Peterkin Bell earned a B.A. in Political Science and Education.
Awards
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    B
    Black Enterprise "Triple Threat"Black Enterprise
    Desiree Peterkin Bell was recognized for planning a marathon.
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    P
    Philadelphia Business Journal “40 under 40”Philadelphia Business Journal
    Desiree Peterkin Bell was a recipient of Philadelphia Business Journal “40 under 40.”
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