About me
Over the last 9 years I have developed a high level of skills in planning and executing both digital and off-line marketing campaigns, including the use of social media and global brand awareness.
Throughout my career I have managed and maintained strong relationships internally and externally with key fashion, media and luxury travel contacts throughout London, Europe, America and Australia.
I am extremely focused, organised and determined with strong verbal and written communication skills. I have a strong combination of team leadership skills, online and offline strategic planning, creativity, relationship management and business development skills that I have leveraged to meet and exceed expectations.
I have managed budgets ranging from £2 million to £25,000 to develop creative strategies, drive business growth and build quality brand exposure. I am passionate and ambitious, I like to push the boundaries for my clients and produce campaigns that make a positive impact on their business.
Specialties:
• Retail/Hospitality marketing & advertising strategic planning
• Digital marketing strategies and digital channels
• Website development
• Online channels including social media & blogging
• ATL, BTL & TTL campaign management (Radio, TV, Print and DM)
• Managing photoshoots, styling and look books
• Public relations
• Negotiation
• Content development including - Planning, creative writing, proofing and editing
• Briefing and managing external agencies
• Relationship management
• Team leadership and motivation
• B2B & B2C
Work history
Account Director
DWHA is UK’s only magazine dedicated to destination weddings and honeymoon abroad. Due to the growing success of the magazine, I was hired for a temporary contract role as an Account Director to manage international clients while the current Account Director is on pertinacity leave.
Marketing & Communications Consultant
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Working with retail businesses in fashion, beauty, luxury retail and hospitality to develop digital and branding strategies to enhance busi- ness growth. A Key focus of this role was to manage my client expectations, understand their business and provide effective recommendations to reach and exceed desired objectives. Below are four key clients I have worked with who have gained great results.
Jennifer Regan - Luxury Bridal & Evening Wear label
Food Society - Established Eastern European Restaurant
Charlton Gray - Start-up Online Women’s Accessories
Cleopatra Gold - Start-up Online Cosmetic store
Skills
- Fashion
- Advertising
- Marketing PR
- Promotions
- Businesses Development
- Account Management
- Client Services
- Marketing
- Problem Solving
- Stylist
- Event Organisation
- Relationship Management
- Indesign
- Photoshop
- Digital Marketing Advertising
Education
Bachelor Business Marketing
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Marketing & Communications