Eleanor May Alford

Assistant Events Producer

  • LocationLondon, United Kingdom

About me


I am a freelance assistant producer with an experiential background in high-end events, catwalk shows and presentations. I aim to focus on the production of conceptual practice to showcase fashion through unique exhibtion, made distinctive through considered aesthetic and process. Whilst within my continued study of fashion theory, I focused on investigating the synergy between apparel and space, now specialising in fashion production, events, creative direction and communication. I pride myself on having a diligent work ethic and enthusiasm to excel my confidence and experience in creative industries. I thrive on the ability to strengthen my skills and the confidence to challenge conceptual boundaries. Brands/Project include: London Fashion Week/ London Collections: Men/ Topshop Showspace AW16/ House of Holland/ British Fashion Awards 2015/ Paul Smith/ Fashion East.



  • Fashion
  • Events
  • Art Direction
  • Administration
  • Design
  • Installation Design
  • Creative Direction
  • Production Assistant
  • Excel
  • Indesign
  • Photoshop
  • Accreditation
  • Project Event Management
  • Fashion Communications
  • Film Concepts

Work history


Assistant Producer

Family Ltd

Jul 2015 - Feb 2016
  • Family Ltd are a high-end creative production and events management agency that focuses on the exceptional production and formulation of events from concept to outcome. Working specifically on catwalk shows during London Fashion Week and Mens Collections, my role as assistant producer saw my experience and expertise excel in every aspect of event production and management including client facing, venue search, supplier liaison, creative contribution, scheduling and co-ordination. Clients/Projects include: Topshop Unique,, Fashion East, House of Holland, Preen & Molly Goddard.


Production Assistant

Inca Productions

Sep 2015 - Nov 2015
  • I was bought onboard at INCA Production as a production assistant for the British Fashion Awards 2015. Each year the British Fashion Awards has provided the opportunity to celebrate british designers and creatives for their contributions in the British fashion industry and ability to set the global fashion agenda. Hosted by the British Fashion Council in partnership with Swarovski, my team were given the opportunity to provide a spectacle award ceremony that each year is more remarkable than the last.



Fashion Studies

Arts University Bournemouth

Aug 2010 - Jun 2013