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Business development and communication strategy consultant with over 7 years of experience in digital media industry and start-ups. Career evolved between publisher development manager for digital agency and destination partner at top-end travel brand. After 2 and half years working with start-ups, I am looking for a self-starting role in a dynamic company, combining professional experience and personal skills to bring the best out of me and take on challenges.
Le Collectionist is a luxury travel brand offering the discerning traveller a selection of exquisite holiday rentals around the world with hotel-like services. My role is to open the London office, including all related responsibilities: • Business Development: sourced new luxury properties • Contracts negotiation • Managed relationships with property owners • Developed the concierge service to meet luxury holiday standards
• Business development: re-launched the online magazine within the French community in London • Growth hacking: Strategy development and implementation to reach new readers • Sales: Sold and managed online advertising campaigns on the website • Events management: Organised events to raise LePetitJournal’s awareness • Team Manager: 2 interns
• Business Development: identified and convinced over 25 key premium publishers in the UK, France and Middle East to join Undertone’s network • Negotiation: implementation of long term contracts with partners up to £200k spend commitment per year based on fixed rates to guarantee Undertone’s margin • Account Management: key relationship owner of over 40 accounts • Budget Management: media planning, buying and optimisation for local and international campaigns up to £500k budget: over-reached company’s margins and increased profit • Team work: close relationship with all teams to ensure fluid internal process and client’ satisfaction • Admin Management: enhanced company’s communication with Undertone’s Head Office in the US
• Coordination: centralisation of Aviva’s local media activity across 18 markets, reporting to central client in London • Project Management: launched an innovative online competitive dashboard • Data analysis: conducted bi-annual competitive analysis across Aviva top 10 markets to extract key insights on competitor’s global strategies • Media Strategy: media planning, buying and post-campaign analysis for international campaigns across print, outdoor and online • Team Manager: 1 assistant and 1 intern