I'm an ambitious, strategic marketing and communications manager. I've been working in the sector since 2013. I have solid experience in developing and implementing strategies, budgeting, managing teams, branding, advertising, agency management, PR, digital, campaign management and corporate partnerships. I like nothing more than coming into an organisation and making a difference. When I first started in my current role I created the company first ever MarComms strategy. I'm looking to connect with people that are willing to share ideas, best practice and knowledge. A highly organised, passionate and efficient individual, extremely thorough and precise approach to projects leading to excellent results.
Responsibilities: − Deliver and implement Marketing and Communication Strategy; − Digital strategy creation for organic and paid media content; − Marketing representative for the company projects; − Public and Media Relation; − Developing campaigns to communicate and engage with key target audiences; − Leading all market and competitor insight activities; − Leading on key regional media opportunities; − Developing briefing documents for the company corporate supporters; − Ensuring all of the company MarComms activity is measured effectively and insights are used to determine future expenditure; Achievements: − Audience Audit and creation/implementation of the first ever Marketing and Communication strategy for the company with the aim of identifying the medium-long term goals and achievement; − Implementation and management of social media platforms (Twitter, Instagram, Facebook) that had been dormant until then with an increase of engagement of 60% in the first six months; − Identification of new social media platforms (YouTube, Vimeo); − Project managing the Marketing and Communications budget and team, delivering projects to a high standard of quality within set budgets, corporate identity and schedule; − Ensuring a compelling outcome from the combined efforts of multiple expert suppliers in the areas of advertising, PR and digital agencies; − Working with corporate supporters, Trustee and other partners to develop joint promotional activity; − Monitoring and reporting to Art Council of England budget and expenditure along the Marketing and Communication department; − Developing new partnership with venues, stakeholders and institution; − Implementation of a communications process and strategy to improve and speed up the entire process: more frequent brain storming session with involvement of the entire team in order to receive more accurate feedback and advises;
Responsibilities: − Create contents concept for social media, newsletter, print graphic, websites; − Manage all daily social media accounts; − Create digital contents to improves search visibility and traffic; − Create and implement marketing & communication social media campaign; − Write newsletters and articles for press and journal release; − Research, identify & implement strategies to target key audience; Achievements: − Project managing the project "Influencer,VIP & Press Tour" aimed to identify and invite social media influencers , prominent personalities of art industry and press to a Sneak Peek of the festival, a tour along the river Thames to discover the galleries and spaces involved in the festival; − Managing the social media platforms with a increase of social media engagement by 15% in three months; − Production and Art Direction of the Festival trailer in accordance with company guidelines; − Production of Social Media photographic content; − Implementation of a communications process and strategy to improve and speed up the entire process: more frequent brainstorming session with involvement of the entire team in order to receive more accurate feedback and advises; − Updating the company website and frequent contributor to the Festival blog;
Responsibilities: − Working with the Communication Director to develop a Digital Strategy for clients to grow a client’s business through a variety of online and social channels; − Social Media Content Editor: development, design, production, presentation, evaluation and analysis; − Social Media Management and Content Creator; − Contribute towards audience development initiatives by developing creative ideas for expanding our audience and digital reach; − Develop design briefs for digital assets where required, managing their delivery, including proofing and sign off processes, to agreed schedules and within budget (commission and brief filmmakers and other service providers, managing the delivery and sign off processes of all digital output to ensure high quality previews and documentation of work); − Events management for clients/brands; Achievements: − Developing and project managing the project "Be Premium" for the automotive group FCA - Fiat Chrysler Automobiles in particular for their brands Jeep and Alfa Romeo aimed to repositioning of the brands; − Developing digital strategy and design briefs for social media platform, managing their deliveries for several food & beverage brands (Portena UK, Montadido UK, Slow Food, Martini, Lavazza, Ferrero); − Event management for Swatch during the Art Venice Biennale 2017; − Part of Social Media Management & Editor team for Noah Beauty, Montadito UK, Luxottica Eyewear (London Account), Nixon US, Carioca, Atelier 75, Mirabelle London.
Responsibilities: − Manage the social media marketing campaigns for clients, brand, product or service. − Engage target audiences by creating, monitoring and managing all published content such as text, images and video. − Create and implement marketing & communication social media campaign; − Photography, Graphic Design & Copyright. Achievements: − Social Media Management & delivery Social Media Contents for Maroush Group, a restaurant group with 16 London restaurants offering the quintessential Lebanese dining experience to Londoners and visitors alike for over 32 years;
Responsabilities: − Launched and maintained internal weekly email newsletter, learning updates & news; − Redesigned and managed company’s internal print publication; − Refocused content to supplement new on line communication channels; − Promoted company and products through press releases to media, announcing new colleagues, accomplishments and innovation; − Spearheaded corporate branding campaign intended to engage and inform colleagues about new corporate philosophy and guiding principles; − Large Corporate events management; Achievements: − Creation and Implementation of the Learning Updates & news blog and newsletter aimed at weekly industry updates for advisory teams; − Management and production of several corporate events such as KMPG Annual Dinner, Italy Corporate Governance Conference, Annual Conference AIFI, IAS/IFRS Compliant Conference;
MA Contemporary Photography; Practices and Philosophies is a fine art photography course that explores the possibilities of both visual and conceptual expression, merging research deeply with practice. The course is rooted in the idea that photography has no self-limiting identity or essence. In creating work that is visually exciting and intellectually compelling you’ll develop as an artist with photography at the core of your practice, defining, or redefining photography as the art form of the 21st century.