Elizabeth Uviebinené

Marketing Manager, Author

  • Heer Patel
  • Abi Waudby
  • Rebecca Goodall

Projects credited in

About me

I am a Marketing Manager at HSBC UK, Author and Brand Consultant from London. Spotting changing consumer needs, analysing trends, connecting the dots to drive innovation and enhanced customer experience is where I thrive the most. I graduated from Warwick University with a politics degree in 2013 and have since developed a natural flare for developing and executing experiential in store marketing campaigns which brings a brand to life, increases engagement and drives growth. I have extensive experience in using creative thinking that disrupts and engages customers in a retail environment. Ultimately my passion lies in creating marketing campaigns that are both culturally progressive and commercially impactful. In 2016, I keenly felt the absence of a book that spoke to me as a young, black, twenty-something woman navigating careers and all aspects of my life. Failing to find a book that acknowledged the uniquely challenging experiences of minority women, I called my best friend Yomi Adegoke, and now co-author, and she suggested we'd be the women to write it. SLAY IN YOUR LANE is a guide to life, from education, to work, to dating, to representation, money and health, it will explore the ways in which being black and female affects each of these areas – and offers advice and encouragement on how to navigate them with interviews with dozens of the most successful black women in Britain.

Locked Pro Plan feature


  • Writing

People I’ve worked with

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Companies I’ve worked with

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  • The Guardian

    The Guardian

    • Publishing
  • Sony Pictures Entertainment

    Sony Pictures Entertainment

    • Film
  • HarperCollins Publishers

    HarperCollins Publishers

    • Publishing
  • B

    Bricks Magazine

    Work history


    Sep 2016
    • London, United Kingdom
    • Full Time


    Marketing Manager


    Jul 2016
    • London, United Kingdom
    • Full Time



    BA Politics International Relations

    University of Warwick

    Oct 2010
    • Warwick, United Kingdom