I am a freelance photographer, writer and content creator. I predominately work with creatives and in the fields of architecture and travel. Having studied Fine Art at University, I have always had an interest in making and the creative process; curious as to individual idiosyncrasies in particular. Living in Istanbul in my early twenties gave me a passion for travel, not just for passing through as a voyeur but lingering, taking the time to look a little closer and talk a little more. Working on the perimeters of Architecture, fuelled an unfulfilled fantasy, and I have learnt from experts gaining my own understanding and perspective of the field. These foundations have formed my individual practice. While photographing and interviewing creatives, I ask that they demonstrate their practice to me; show me what they are working on, what they are struggling with. This affords me the opportunity to enter their inner world, to see, even if only for a moment, as they do. Not only does this create compelling and instinctive editorial and photography, it is an absolute joy to be a part of. I love the human element of my work, portraying the stories of people and places through text and photography, which for me go hand in hand. During my career I have interviewed the buildings manager of the Shard, the director of the Bauhaus and an architect working on the final stages of the Sagrada Familia. I have profiled award winning architects Stanton Williams in London, internationally renowned weaver Trine Ellitsgaard in Oaxaca, and the highly respected Miralles Tagliabue of EMBT in Barcelona. I have also been priviledged enough to visit and photograph most recently the stunning nations of Jordan, Japan, Peru and Mexico.Locked Pro Plan feature
Clients: The Weekender, Lodestar Anthology, Archinect, Arup, Coqui Coqui Residencies & Spas, Jonathan Tuckey Design, Ben Allen Architects, Adviso, Considered Magazine, Strada, Nissan Richards, Stanton Williams, and Computer Arts Magazine among others.
The Architecture team at Arup are integrating into Arup as a ‘Total Design’ practice. I was brought in to consult and assist on this process. Coherently translating the message of Arup’s architecture team into Arup.com’s global website Rewriting and refining over 50 projects Desiging a Social Media Campaign to support the merger In addition I have been helping with Marketing and PR Researching, managing and completing applications to awards Writing Press Releases Sourcing and managing press opportunities including so far: BD regular column, Architecture Today feature, AJ Mipim `blog, Stadia Magazine
Archinect is an online community and editorial for architects and designers, with 6 million monthly readers. My role was to launch and establish the previously largely unknown portal to a UK audience with relevant content, build industry wide relationships and generate revenue potential. Business Development: Personally visited and built relationships with over 60 new UK practices. Lead generation with existing and new clients. Development And Launch Of Uk Specific Editorial: Recruitment and management of 6 freelance writers. Content planning and curation. Created time and cost effective editorial to a targeted UK audience. Practice Diaries Regular column by practices featuring Hassell, Sheppard Robson and Delvandal Martin, discussing the architecture industry and studio research. City Diaries Regular column focusing on city industries. The first, launched earlier this year is written by Peter Murray focusing on London. Brexit Diaries Regular columns: Grimshaw Architects and Weston WIlliamson + Partners. Writer And Photographer Various self initiated interviews and features including: Studio Visits Photographing architects studio accompanied by a short interview on the day-to-day of their studio, including; AHMM, Aecom, Duggan Morris, Piercy & Co. Iconic Buildings Interviewed and photographed staff from various iconic buildings for example:The Shard, Barbican Centre, Sagrada Familia, Natural History Museum. Management And Growth Of All Social Media And Pr Developed targeted campaigns to boost UK readerships and promote Archinect’s assets. Management of all Social Media platforms Researching, Launching And Managing New Partnerships New advertorial series interviewing makers and designer Nationwide UK portfolio Competition. Media Exchanges with designjunction, Clerkenwell Design Week, 100% Design.