Work history
Account Manager
Account manager by title but doing a hybrid role with planning including research, brief and strategy development and presenting for BTL work on Birds Eye. Work on Northern European shopper toolkits for an alcohol brand, UK toolkits for Birds Eye and TTL advertising for Frankie & Benny's (The Restaurant Group) developing the strategy and shopper journey, client liaising and project managing. Set up client engagement tools looking at competitors and market trends.
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Career Break to SEE Asia & AustrilasiaN/A
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Blogged whilst away about Coca-Cola's brand perception and campaign in the countries I was in, questioning whether it is possible to have global campaigns.
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Skills
- Research
- Project Budget Management
- Strategy and Planning
- Competitor Analysis
- Shopper
- Insight Analysis
- TTL Campaigns
- Client Creative Services
- CRM Experience
- Customer Experience
Education
English
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2.1 BA
History, English, Art A Levels, AS Maths and 13 Gcses Including Maths and English
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A levels and GCSEs
Awards
IPA Foundation
Pass with credit