About me

I started my digital career aged 24 filled with entrepreneurial spirit. Completely self taught, I created my first ecommerce store and ran my own business for 3 years. After closing my store, I decided to make the leap into the digital and technology industry and now, 10 years later, I’m thriving and loving the work I get to do every day! I’m a passionate self starter, conscientious, always learning and also keen to give back. I’m a registered STEM Ambassador, a mentor for women and young people in technology and an official facilitator for #IamRemarkable by Google. I’ve worked in roles and on projects covering digital transformation in SMEs, setting up and optimising ecommerce stores, establishing digital marketing strategies (including SEO & PPC, email marketing & CRM, social media and creating influencer networks) and much more! I’m an all rounder and love learning new things, developing my skills and I’m always attending webinars, seminars and conferences (perhaps that’s how we met and connected?!) to stay ahead and across what the future holds for our industry. You can also find me hosting talks, attending round tables and regularly sharing my thoughts as a subject matter expert. Im a huge advocate for D&I and L&D initiatives In my spare time, I’m a writer and I co-host Poor Lass podcast

PostsProjectsExperienceTeam

Projects

• Sky Mobile: Hub 2.0In line with hitting 1m customers at Sky Mobile, the My Account estate for existing customers had a complete overhaul including replatform and UX/UI refresh
• #IamRemarkable Facilitator#IamRemarkable is an initiative empowering women and underrepresented groups to speak openly about their accomplishments in the workplace and beyond, thereby breaking modesty norms and glass ceilings. As a facilitator my role involves hosting workshops and being an ambassador for #IamRemarkable within my personal and professional networks. To learn more and join the initiative visit: g.co/IamRemarkable
• Poor LassPoor Lass is a podcast and zine on working class culture and representation presented by Em Ledger & Seleena Laverne Daye

Projects credited in

• 1

  Surviving A Flesh-Eating DiseasePart of the Survival Stories commissioned by the Wellcome Collection

Work history

Senior Product ManagerTwinkl Educational Publishing
Jun 2024Sheffield, United KingdomFull Time
Group Product ManagerBBC
Jul 2022 - Jun 2024Manchester, United KingdomFull Time

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Skills

• Digital Consulting
• Product Owner
• Digital Strategy
• Product Engineering
• Agile Development
• Scrum

Education

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BA(Hons) Film and Media ProductionSheffield Hallam University
Sep 2004 - Jul 2007Sheffield, United Kingdom

Awards

MentorThe Diana Award
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FacilitatorGoogle - #IamRemarkable