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Experienced Copywriter with a demonstrated history in marketing, journalism and retail. Skilled in creative, digital, B2B, B2C and UX copywriting. Strong media and communication professional with a Bachelor of Arts (BA) focused in English Literature from Anglia Ruskin University.Locked Pro Plan feature
My role as the Creative Copywriter for Kingfisher encompasses creative, marketing and tech writing, often within the same brief. Day-to-day, I cover a broad spectrum of digital copy, such as website copy, email, social media posts, articles, UX copy, marketing, internal comms and presentations. I have also been involved in research, content strategy and the development of brand guidelines, focussing primarily on tone of voice.
As a Copywriter within the marketing team for Impellam, I worked with over twenty brands. I produced B2B, B2C and internal copy in various formats, including website copy, blog posts, whitepapers, press releases, social media posts and internal materials. I was also a ghost writer on numerous projects and won the Impellam Marketing Promise Award.
As the Marketing Copywriter for Courthouse Clinics, I was responsible for the production of all B2B and B2C copy intended for the company's website, blog, social media outlets, advertisement campaigns, press releases, emails and printed materials. I formulated the written aspects of all Courthouse Clinics’ marketing campaigns and had creative input in their conception. I also wrote articles on behalf of the company and their partnered businesses for external digital and printed media. A side project to my role involved the creation of the lifestyle blog UnPerfection, which accumulated over 11.5k Twitter followers.