A results-driven, senior marketing professional with thirteen years’ experience in the broadcast media industry, including UK and international brand launches, programme launch campaigns and channel rebrands. Highly organised, purposeful thinker with an eye for detail and a good balance of creative and strategic ability. An approachable, conscientious and collaborative leader with strong interpersonal skills. Also currently serving as Head of Comms Committee on the Executive Board of PromaxBDA UK.
Work history
Head of MarketingVICE
- London, United KingdomFull Time
Overseeing the marketing strategy and output for the channel, setting the annual strategy with the VP of Marketing. Identifying the audience and opportunities, managing campaigns, holding key relationships with broadcast partners, maximizing VICE channels including editorial, digital and social while commissioning creative from the in-house creative team and liaising with media agencies to plan and buy media.
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Group Account DirectorMediator Communications Ltd
- London, United KingdomFull Time
Managing and directing the accounts team to help clients’ products and brands stand out through the strategic development and implementation of marketing partnerships and promotions.
Clients: Discovery Networks, NOW TV, A+E Networks, Meantime Brewing Company, Charles Wells Brewery, Perfetti Van Melle, Zipcar, Sony Pictures Home Ents, P&G (Gillette Venus).
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