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With a Masters degree and extensive experience in online and in store retail marketing, I am currently looking for a part-time freelance position where I can help your brand grow.
Responsible for all areas of the brand’s activity with a particular focus on buying, branding, marketing and budget management. Curating a carefully selected number of contemporary British and Scandinavian jewellery designers in my Shoreditch boutique. www.parlaonline.com
Managing online, in store marketing, product development, wholesale accounts and event activity. Creating and implementing social media content, campaigns and promotions and running weekly and monthly analysis reports.
Managing international marketing activity, creating social media content and liaising with press. Creating print advertorials with Grazia and Stylist publications and assisting designers to produce artwork for in store POS. Planning and producing in store events, nationwide and globally.
Managing the VM team and projects including POS production and distribution, fashion shows, press days and new store openings. Main point of contact for all retail, wholesale and franchise stores around the world for any VM related issues.
In depth study into: Fashion Business Strategy Fashion Branding Research Methods International Marketing Strategies Marketing Communications Final major project focusing on "The Sexualisation of Women in Fashion Advertising"
Awarded for my work with P