Essi Mikkola

Creative Strategist

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  • LocationLondon, United Kingdom

About me

 

I have just graduated from; MA Innovation Management at Central Saint Martins and I am looking for new opportunities. The course aims to promote new ways of thinking and doing that encourages creative collaborations in the pursuit of innovation. Through the studies I have gained expertise in brand, strategy and business development and also, project management. Before my MA studies I worked as a brand assistant in Werklig brand design agency in Helsinki, where I took part in strategic planning, concept development and project management. During the last year of my BBA marketing degree in 2012 I undertook a community management internship at JWT Madrid. I also have 5 years of experience across the cultural sector working in fast paced production-related positions for the Vinyl Factory events in London, Primavera Sound festival in Barcelona and Flow Festival in Helsinki. I feel my core strengths are progressive and entrepreneurial thinking, bringing ideas and being creative in finding ways to make things happen. Design, arts and music are my biggest personal passions and these always inform my thinking. I am originally from Helsinki and I have drawn influence from my family’s work in architecture, the arts and music, and my extended periods living in Spain, France and Australia. These experiences have gifted me with fluency in 5 languages, and provided me with a self-motivated attitude and confidence. I like to think I am highly organised, observant, and easy to get on with.

Skills

 

  • Marketing PR
  • Creative Agency
  • Problem Solving
  • Project Management
  • Creative Thinking
  • Office
  • Service Design
  • Indesign
  • Concept and Ideation
  • Trend Forecasting and Research
  • Innovation Management
  • Cultural Event
  • Creative Strategist
  • Languages Other Than English
  • Brand Developent

Work history

2015

Events Intern

The Vinyl Factory

Sep 2015 - Nov 2015
  • Assisting in the production of events and exhibitions. The Vinyl Factory runs A/V exhibitions and installations in its Brewer Street Car Park space and collaborates with artists and institutions (White Cube, Barbican, ICA, Venice Biennale) for individual shows. The Vinyl Factory is an independent British music and arts enterprise. In existence since 2001, the group encompasses a record label, vinyl pressing plant, gallery spaces, record shop and music magazine. http://www.thevinylfactory.com/category/vinyl-factory-exhibitions/

2015

Brand Assistant

Werklig Brand Design Agency

Mar 2015 - Aug 2015
  • Assisting in the production of events and exhibitions. The Vinyl Factory runs A/V exhibitions and installations in its Brewer Street Car Park space and collaborates with artists and institutions (White Cube, Barbican, ICA, Venice Biennale) for individual shows. The Vinyl Factory is an independent British music and arts enterprise. In existence since 2001, the group encompasses a record label, vinyl pressing plant, gallery spaces, record shop and music magazine. http://www.thevinylfactory.com/category/vinyl-factory-exhibitions/

2014

Press Assistant

Primavera Sound Festival

Mar 2014 - Jun 2014
  • Assisting in the production of events and exhibitions. The Vinyl Factory runs A/V exhibitions and installations in its Brewer Street Car Park space and collaborates with artists and institutions (White Cube, Barbican, ICA, Venice Biennale) for individual shows. The Vinyl Factory is an independent British music and arts enterprise. In existence since 2001, the group encompasses a record label, vinyl pressing plant, gallery spaces, record shop and music magazine. http://www.thevinylfactory.com/category/vinyl-factory-exhibitions/

2013

Cultural Events Responsible

The Finnish Cultural Institute in Madrid

Aug 2012 - Mar 2013
  • Suomen Madridin Instituutti/ Instituto Iberoamericano de Finlandia Traineeship: Events management (cinema and art), communications (writing and editing newsletters and press notes with Indesign).

2012

Community Management Assistant Trainee

JWT Madrid

Mar 2012 - May 2012
  • The focus was to manage the European websites of Corona beer in three languages. Other tasks included competitor reviews, writing newsletters and answering contact forms. Working language: Spanish.

2011

Marketing Assistant Trainee

Flow Festival Helsinki

Apr 2011 - Aug 2011
  • Traineeship: Co-ordination, distribution and sales planning of the Flow magazine, product line and posters. Assisting in projects with the festival's associates. General office tasks and use of the accreditation system. Flow Festival is a rapidly growing festival of independent music in Finland, that has won for example the prize of the best festival in Finland in 2012.

Education

2016

Basics of Graphic Design Short Course

Aalto University

Jun 2016 - Aug 2016
  • The course included practicing Adobe Illustrator and Indesign. As a result, I designed a logo and a booklet.

2016

MA Innovation Management

Central Saint Martins

Sep 2014 - May 2016
  • MA Innovation Management is a new postgraduate course at Central Saint Martins College of Art & Design in London. It aims to bring together open-minded individuals from a diverse range of academic and professional backgrounds in order to promote new ways of thinking and doing that encourages creative collaborations in the pursuit of innovation. Our focus is on developing strategic collaborative practitioners who can identify, and develop, innovative business and public sector opportunities. MA Innovation Management will explore innovation in relation to services, products and user experiences. It will be delivered through a range of different learning experiences, from the traditional to the experimental, from student- led to industry-linked, so that students can produce synergistic and co-operative approaches to problem-solving, risk-management and opportunity development. Graduates of MA Innovation Management will be able to identify and deliver creativity and innovation within both a lifestyle and business context. They will be able to apply innovation tools and practices, research and identify which creative vectors are suitable for a given scenario and communicate such opportunities in a compelling and engaging way. MA Innovation Management graduates will be highly attractive to potential employers in business, the creative industries or policy makers who wish to embrace 360- degree innovation. This postgraduate course will help graduates develop careers in areas like innovation research, strategy and business development and brand/product management.

2016

Architecture in the 20th Century Short Course in Art History

University of Helsinki

Apr 2016 - May 2016

    2012

    Bachelor of Business Administration

    Metropolia University of Applied Sciences

    Jul 2008 - May 2012
    • Major in marketing

    2012

    Audiovisual Communication

    Universidad Carlos III de Madrid

    Jul 2011 - Mar 2012
    • BACHELOR'S DEGREE IN FILM, TELEVISION AND MEDIA STUDIES