Estela Gaspar

UX Designer . Digital Designer . Conceptual Artist

United Kingdom
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About me

I recently attended the UX Design Conference at London's historic Tobacco Dock on Wapping Lane, St Katharine's & Wapping, London E1W 2SF since I aim to keep my skills fresh. On this UX Design Conference I gained knowledge from organisations such as The Government Digital Service, Transport of London, The Paciello Group, InVision. You can know more here: I have experience in: - Usability research by creating personas and user stories, A/B testing, rapid prototyping. - User research with Google Analytics, Google Optimize and Lucky Orange. - Wireframes with Axure and Balsamiq. - Rapid prototype and layouts with Sketch and InVision. - Iconography with Adobe Illustrator and Sketch. - Using HTML and CSS to inspect elements and some JavaScript to gather information about websites, tablet and mobile elements. I have also: Almost always worked part of a multidisciplinary team to implement UX strategies, liaising with senior stakeholders to capture priorities and present UX recommendations based of data research and by advocating passionately for end users. Worked flexibly doing both early and late shifts and covering for absence, sometimes at short notice. Used my creativity and conceptual thinking to solve complex problems, coming up with innovative solutions. I have been described by Anglia Ruskin University as “intellectually inventive, visually engaging” with "high order of creative thought and technical ingenuity.” My career path has exposed me to a mix of people from all walks of life, which lead me to have a certain empathy and intuition. In addition, my voluntary work at non-profits such as United Cerebral Palsy of Middle Tennessee, USA, increased my ability to see things from a different perspective. Therefore I use other skills such as Painting, Conceptual Art to express ideas and communicate.


  • UX Design
  • Digital UX
  • Usability Testing
  • Usability Analysis
  • Sketch
  • Prototyping
  • Wireframing
  • Html CSS
  • Html5
  • Basic Javascript
  • Javascript
  • Digital Design
  • Typography
  • Painting
  • Painting Illustration
  • Infographics
  • E-learning
  • Elearning Design

Companies I’ve worked with

  • H

    Howdends joinery plc

    Work history


    Nov 2019
    • Raunds, UK
    • Full Time
    • Key responsibilities: - Design of new components on a grid for desktop, tablet and mobile, based on UX research reports. - Keeping brand consistency with a design system (atomic design) created in Sketch, Abstract and Zeplin. - Slowly migrating to Figma. - UX Research from Google Analytics - Axure prototypes. -Sketch,Anima,Axure,Figma,Abstract,Invision,AdobeIllustrator,AdobePhotoshop,AdobeXD,Adobe Captivate.



    MA Graphic Design

    Anglia Ruskin University

    Sep 2015 - Apr 2020
    • Cambridge, United Kingdom
    • MA Graphic Design & Typography Merit Anglia Ruskin University Cambridge - Origination and interpretation: modes of graphic authorship. - Process and practice as research. - Typographic enquiry. - Masters dissertation: Thinking in Dimensions. - Masters project: art and design.



    • MA Graphic Design & Typography with Merit