I’m always on the hunt for interesting insights and different perspectives. Creative but business minded. Positive. Flexible in adapting to new situations, cultures and projects. Motivated, very enthusiastic and full of energy. Interested in the world.
Conducting research and analysis on specific subjects for clients or prospects. Analyzing and benchmarking brand culture, market, competition, researching trends and consumer behavior. Assisted in developing a new brand communication strategy for one of our clients, assisting in writing (de)briefs and following the early creative process. Responsible for our internal and external newsletter and Alfred Academy (organizing courses on communication topics. Contributed to the ‘Sponsor-ring’ case that we won for Jumbo Supermarkets.
Project Manager Account: acted as a link between creative and client. Sold concepts to the client, responsible for budgets, timings and the whole creative process on national scale (print/radio/television). Assisted our strategy department with research and analysis. Subject: retail/FMCG winner of 3 Effie cases (gold & silver) for Jumbo Supermarkets, (bronze) AllSecur.
Assisted the strategy department with research and analysis on specific subjects. Analyzed and benchmarked brand culture, market, competitors, researched trends and consumer behavior. Assisted in writing inspiring (de)briefs. Responsible for the weekly newsletter.
Assisted the marketing department with the development of the new website, worked on creative projects such as the realization of their new hotel: ‘The Exchange Amsterdam’. And worked on a pitch for a new hospitality project. Responsible for press and media.
Exchange Program for Erasmus.
Jumbo - Brand - gold Jumbo - World Championship - silver http://www.effie.nl/nieuws/12-effie-awards-goud-voor-jumbo-supermarkten-en-alfred-international
Jumbo - brand - advertiser of the year Jumbo - world championship - excellent award Jumbo = brand campaign - excellent award http://www.sanaccent.nl/content/winnaars-2014
Jumbo - Christmas campaign 2014 - winner Jumbo - Summer campaign 2015 - winner http://sponsorring.nl/sponsorringen/winnaars