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Federico Scafato

Product and Media Designer

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  • LevelJunior
  • LocationMilan, Italy
  • AvailabilityLocked Pro Plan feature
  • ProfessionsIndustrial Designer - Product Designer - Designer

About me

Federico Scafato (1990), product and media designer. Born in Bari and grown up in Naples, is living between Milan and Rome. Design has always been a personal attitude for him. In his approach to something new he is always obsessed by simplicity and inspired by what is around him: shapes, architectures but, most of all, people. He graduated with honours with a M.A. in Product Design from NABA - Nuova Accademia di Belle Arti in Milan, where he had the opportunity to work with the most influential names of the Italian design as well as collaborate on projects for many italian and international companies. From 2015 to 2016 he worked in Valerio Sommella Design Studio as Product Design Intern, collaborating on several projects for italian companies like Alessi, Kundalini, Torremato and others; From 2016 to 2017 he started his collaboration with Paolo Rizzatto as freelance Product and Graphic Designer. In the same year he came back to NABA as teaching assistant for the Light Design course lead by Dante Donegani and Paolo Rizzatto. From 2017 he joined Huawei Technologies Italia - Consumer Business Group as Video Marketing Product Specialist, focusing mainly on photography and video productions for digital platforms and Social Media channels. Precision and technics are the bases of his approach to work. His aim is to give solutions to problems, an aesthetics to banality, mixing the passion for new materials and technologies with the pure form of design, envisioning new products which can help to improve the others’ lives.

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Skills

  • Rhinoceros
  • Keyshot
  • V-ray
  • Adobe CC Suite
  • Teamwork
  • And Self-directed Time Management Skills
  • Goal Oriented
  • Clear Communication of Ideas Written and Verbal
  • Concept
  • Observing and Understanding People’s Needs

Work history

Currently

Video Marketing Product Specialist

Huawei Technologies Italia

Oct 2017
  • Milan, Italy
  • Internship
  • Key responsibilities: • Photography and video productions for digital platforms and Social Media channels • Localization of digital contents provided by external offices and agencies • Support for the creation of e-commerce banners, OOH and leaflets for online and offline advertising

2017

Teaching Assistant

NABA Milano

Mar 2017 - Jul 2017
  • Milan, Italy
  • Freelance
  • Key responsibilities: • Teaching assistant during the Light Design course lead by Dante Donegani and Paolo Rizzatto • Follow up students’ projects weekly

2017

Product and Graphic Design

Studio di Architettura Rizzatto

Nov 2016 - Jul 2017
  • Milan, Italy
  • Freelance
  • Key responsibilities: • Editorial design • Develop graphic and design concepts • Visualize and refine design proposals through sketches and renderings • Build up both rapid 3D modeling and fine models ready for the production • Communicate with clients and suppliers • Follow up the design development

2016

Sep 2015 - Feb 2016
  • Milan, Metropolitan City of Milan, Italy
  • Internship
  • Key responsibilities: • Build up rapid 3D modeling • Develop graphic and design concepts • Visualize and refine design proposals through sketches and renderings • Market and trends analysis

Education

2016

MA Product Design

NABA Milano

Jan 2014 - Jul 2016
  • Milan, Metropolitan City of Milan, Italy
  • Final grade: 110/110

2013

BA Media Design and Multimedia Arts

NABA Milano

Oct 2009 - Jul 2013
  • Milan, Metropolitan City of Milan, Italy
  • Final grade: 104/110

Awards

2014

Schaerer Design Competition

Schaerer Ltd.

  • First prize for the redesign of a semi-automatic coffee machine