About me
I have a vast experience in technical and creative photo retouching working with Adobe Photoshop (Macintosh OS).
As a retoucher I have produced impactful images working for magazine covers, fashion shoots, product and food, advertisement campaigns, and e-commerce among others. This includes high profile work with colour correction, light effects, cropping, manipulation, multiple layer compositions, resizing and illustration.
I’m proficient with Adobe Photoshop CC 2015 and Adobe Lightroom
With an artistic background (Fine Arts Faculty) and a great attention to detail I worked directly with photographers and for design and advertising companies as a freelancer as well as part of a team.
Used to work with tight deadlines my problem solving skills and ability to prioritise were noticed and I came to manage a post production department in a design company for five years.
When in 1995 I discovered Adobe Photoshop my illustration skills increased by using all the application's potential. All my illustration work became solely digitally produced.
Exploring the software in depth led me to start working on photography post-production.This is where my illustration skills combined with and enhanced my post production work.
Due to my proficiency in Photoshop I was invited in 2005 to create a Photo editing short course for an art school in Lisbon which I taught for three years.
Beyond my enthusiasm for digital I am also an art photographer using analog techniques.
CV:
FERNANDO MARTINS
London, United Kingdom
Mobile: +44 7910 767 223
http://fernando-martins.com/
fernandoguerreiromartins@gmail.com
PROFILE
Professional with extensive experience in photography post-production, providing high-end retouching both technical and creative. Full image editing and photo-composing for print and web having produced for, product, e-commerce, fashion, beauty, fine-arts, music, banking, healthcare, aviation, government and communication.
Illustrator and photographer background with a unique sensibility, great attention to detail and an exceptional sense of composition. Works well independently as well as within a team with tight deadlines and under pressure.
PROFESSIONAL EXPERIENCE
•
• Freelance Retoucher at Tapestry London (clients include: Swarovski, Sony Mu-sic, EA Sports, Burton, Ted Baker, Hotel Chocolat, All Saints,œ Dorothy Per-kins)-June-September 2018
• Photo shooting and retouching at Philip Morris International Headquarters, Lau-sanne, Switzerland , July, August – 2018
• Freelance retouching work for Philip Morris, We Accelerate Growth London – 2017
• Retoucher coordinator for Up inflight mag - (Portuguese Airlines (TAP) – 2009-present
• Freelance illustration work for Valenmoji Samsung campaign, Cheil London – 2016
• Warehouse technical assistant, duties included book making, labeling, cutting and inserting samples for marketing materials. Client: Fromental ltd, London- 2016
• Retouching for the Angola government institutional campaign Angola Faz, Ivity, Portugal - 2012
• Regular Illustrator for the following magazines and newspapers, Portugal, The Netherlands, France - 2000- 2010
Expresso, O Independente, Público, Máxima, Elle, Cosmopolitan, Diário Económico, Exame, Executive Digest, Reader's Digest,
• Storyboard for Marks & Spencer Christmas Campaign, Y&R London - 2009
• Retouching assistant on location for Nivea international campaign, Lisbon, Por-tugal - 2009
• Developed and taught a short Photo Editing course at AR.CO -Centro de Arte e Comunicação Visual (Arts and Visual Communication Centre), Lisbon, Portugal - 2005-2008
• Retouching for the Jameson Irish Whiskey Campaign, Blug, Portugal - 2007
• Illustrated the worldwide packaging for Imaginarium toys, Bloom Consulting, Ma-drid, Spain - 2007
• Worked as a Storyboard Illustrator/Visualiser and Retoucher for several graphic design, advertising and media agencies:
EuroRSCG, Young & Rubicam, Ogilvy, JWT, Blug, Lowe, TBWA, Grey, Ivity, McCann Erickson, Publicis, Warner Music Portugal, France— 1999-2016
• Retouching manager at Brandia-Novodesign, Lisbon, Portugal- 1996-2001
As a Senior retoucher and Illustrator the role included overseeing all the re-touching work produced by the agency. Image quality control. Scheduling and ensuring deadlines were met even under tight deadlines
EDUCATION
• FBAUL (Faculty of Fine Arts, University of Lisbon) in Communication Design, Lis-bon, Portugal - 1991-1995
SKILLS
• Adobe Photoshop CS6, Adobe Lightroom, Cinema 4D
AWARDS
• Featured in the catalog Oporto 2001 Traffic: Critical Anthology for a New Visuali-ty (a selection of 100 Portuguese artists) coordinated by Alexandre Melo, 2001
• Represented Portugal in the category of Comic Strip at the Biennial of Young Artists from Europe and the Mediterranean, Valencia, Spain, 1992
LANGUAGES
• Portuguese (Native)
• English (Fluent)
• French (Fluent)
• Spanish (Conversational ability)
OTHER ACTIVITIES
Art Photographer
• Photobook Cidade Sombra published in June 2016
• Individual Exhibition Cidade Sombra at Galeria do Torreão Nascente, Cordoaria Nacional, Lisbon 2016
Work history
Skills
- Fashion
- Advertising
- Art Photography
- Commercial Photography
- Picture Editing
- Retouching
- Beauty
- Illustrator
- Photoshop
- Word
- Lightroom
Education
F
F
Communication DesignFaculdade de Belas-Artes, Universidade de Lisboa
- Lisbon, Portugal
Communication Design