Projects
- #ChangeTheStats for CampaignBRIEF CAMPAIGN briefed us to promote the Women of Tomorrow Award 2016. It's an initiative designed to help more women thrive in - and reach the top of - an industry still dominated my men. IDEA The statistics shocked us. So we laid them bare. Using arresting portraits, we published press ads in Campaign and Marketing. Then we created a provocative film to expose the differences between men and women in our industry...to spark conversation at an industry event, and provoke a wave of injustice to
- CollagesMy collages are all made by hand with Xerox photocopies, a scalpel, glue, and an eye for the absurd. The imagery you see comes from original Victorian marbled paper, furniture and objects that I photograph myself, plus some found imagery. A large part of my creative process is using a humble photocopier, which is how I create different colours, and change the scale of my imagery. I see it as my paintbrush and palette. With a bank of imagery and photocopies, I go to work. I have no idea what imag
- Alzheimer's Society Memory Walk 2015-2017BRIEF Dementia is the biggest health problem facing society. Yet Alzheimer's Society's main fundraising event is little known. We had to get the country walking and raising vital funds. IDEA Don’t get people to walk for a charity, get them to walk for a person – a husband, wife, nan, and daughter. And give people a clear reason to raise money – a cure for dementia. Working with a shoestring budget, we turned to the simple power of words. We told the real story of a couple living with dementia.
Projects credited in
- This International Women’s Day, meet the 200 Women Redefining the Creative Industry in 2018Discover our 2020 list here This International Women's Day, we asked influential icons to nominate 10 trailblazing women who they believe are redefining the creator landscape. The result? A unique and incredible list of 200 trailblazing women breaking barriers and inspiring change! Only 36% of jobs in the creative sector are currently filled by women. At the top of the tree there’s an even bigger problem - women make up only 11% of Creative Directors. In an attempt to change this, our month-lo165
Work history
Senior Creative Team (copywriter)OLIVER Agency
London, United KingdomFull Time
Creative LeadLIDA London
- Full Time
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Education
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(hons) BA Fine ArtThe Glasgow School of Art
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I graduated with a First Class Honours in Fine Art. My work was selected to feature on all the graduation literature that year including online, direct and outdoor advertising...you could say it was a sign of what was to come...agency life!