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Florencia Dai

Designer

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsGraphic Designer - Editorial Assistant - Art Director

About me

Hi, I'm Flor, an Argentinean designer, living in London with experience of working in Madrid and Buenos Aires, specializing in the fields of Fashion, Luxury & Commerce. Working on concepts, identity, branding, editorial, art direction and digital. Specialising in fashion and creative industries.

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Skills

  • Print Design
  • Digital Design
  • Editorial Design
  • Print
  • Campaign Concept
  • Campaign Creation
  • Art Direction
  • Branding
  • Art Assistance
  • Brand Concept

Work history

Currently

Graphic Designer

Deep LLP

May 2015
  • London, United Kingdom
  • Full Time
  • Concepts, editorial design, branding, front end/digital design, art direction & concept of fashion campaigns for Bentall Centre SS16 and Broadway Bradford AW15. Westfields | Peldon Rose | Smallbone | Reign Magazine | Metquarter Liverpool | Church House Westminster | 10 Finsbury Square | Soul Magazine | BT | Populous | Mästerhuset | Canburg | Yoo

2013

Designer

Deep LLP

Mar 2015 - May 2013
  • London, United Kingdom
  • Freelance
  • Reign Magazine Spring/Summer15 | Bond Street | Pembroke | Emaar Properties | Bang & Olufsen

2015

Editorial Designer

FT Weekend Magazine

May 2014 - Jun 2015
  • London, United Kingdom
  • Freelance
  • Working with the FT art team in the production of the weekly magazine including artwork. Reported directly to the Art Director and Art Editor.

2014

Digital Designer

Diligent Commerce

Mar 2014 - Jul 2014
  • London, United Kingdom
  • Full Time
  • Creative concept of online advertising and front end/digital design. Design of eCommerce responsive website (mobile, iPad, and screen). Brands | 14 OZ | Crombie | Lora Gene | Odabash | Raishma | Theo Fennell

2014

Creative Designer

Freelance

Sep 2013 - Sep 2014
  • Madrid, Spain
  • Freelance
  • OGA Retail Environments | Sethler | Emi Music | Artica | Kley Kafe | Continental Property Investment | Estrella del Levante | Thyssen-Bornemisza Museum & JustMad3 | Chargifi | Team Tools Group | Jardines de Campo | ElPeishe | The Eclectic Atelier

2013

Graphic Designer

Andrew McConochie studio

Jun 2009 - Sep 2013
  • Madrid, Spain
  • Full Time
  • I was the responsible of all the communication, both printed and digital. Concepts, editorial design, branding, front end/digital design, packaging. Artwork. Editorial design of books, brochures, annual reports, magazines and catalogs. Assistent of the Creative Director. Puig Group Internacional | Reebok | Carrera y Carrera | Diesel | Massimo Dutti | Comme des Garçons | Antonio Banderas | Santander Bank Fundation | Candela Madrid | Repsol Fundation | Sinead O'Connor | Thyssen-Bornemisza Museum | L-Ink Magazine | Sony Entertainment | La Once | Rusticae | Telefonica

2009

Editorial Designer

Grupo La Nacion

Mar 2008 - Apr 2009
  • Buenos Aires, Argentina
  • Full Time
  • In conjunction with the Art Director I was in charge of the design of all the layouts of the monthly edition of Brando magazine, including front covers. My work was to express the spirit of a men's magazine in an elegant and bold style. I worked closely with photographers and copywriters to keep a well known magazine in it's high standards.

2008

Junior Graphic Design

Leo Burnett

Jan 2006 - Feb 2008
  • Buenos Aires, Argentina
  • Full Time
  • Creative concepts, advertising, brand development and adaptation of international campaigns for different media including print, TV, promo, and retail. P&G | Head & Shoulders | Wellaton | Koleston | Pantene | Secret | Ace | Marlboro | Virginia Slim

Education

2008

Mar 2004 - Dec 2008
  • Buenos Aires, Argentina