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Fraser Leid

Industrial Designer

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  • LevelJunior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsIndustrial Designer - Product Designer - Creative Designer


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About me

Originally hailing from Cape Town, South Africa, I am an Industrial Designer with a focus and ambition to engage in creative challenges that pushes the boundaries of innovative thinking.

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  • Adobe Indesign/illustrator/photoshop
  • Rhino
  • Soildworks
  • Keyshot
  • Drawing Sketching
  • Illustration
  • Concept and Ideation
  • 3D Prototyping
  • Digital Prototpying
  • Manufacturing

Work history


Industrial Design Representitive

HCL Technologies

Oct 2015 - Jan 2017
  • London, United Kingdom
  • Internship
  • Collaborated directly with the manager of experience design for HCL, Europe. Initially, we developed a system of detecting the root user disadvantage, which would then translate into a product. The "Vitrus Multi-tool" is the first of its kind, a Hygiene Multitool that is inexpensive to produce and accessible to people of disadvantage who cannot afford to purchase hygiene products.


Industrial Design Representative

Herman Miller

Oct 2015 - Jan 2016
  • Chippenham, United Kingdom
  • Internship
  • Selected to collaborate directly with Herman Miller's head product development specialist. Together we created "Nika Stool", a hardshell case that impoverished rural schoolchildren could utilise as a surface to work on, a seat to sit on or as a school bag for their everyday items. The development process helped establish strong ties between Herman Miller and Southern African schools. The Nika Stool earned the playful nickname of the "go anywhere chair" by online publishers.


Industrial Designer


Sep 2015 - Feb 2017
  • San Francisco, United States
  • Full Time
  • Designed the worlds first Virtual Reality Satellite in collaboration with the company CEO, CTO, aeronautical and aerospace engineers. The "Overview One" is set to launch with the aid of SpaceX in 2018. Throughout my tenure as the core Industrial Designer of SpaceVR, I helped rebrand and restructure the enterprise, establishing it as a design oriented company.



Bachelor in Science for Industrial Design

University of Hertfordshire

Sep 2015 - May 2017
  • United Kingdom
  • My arrival to the United Kingdom was an entirely new chapter in my life. My influences changed, my outlook changed and my perspective changed. In many ways I was able to take a step back and appreciate brevity, which in turn produced an approach that was more refined. Through this process, I’ve developed a passion for personal projects with a belief that a great design follows with a great narrative.


BTech Diploma

Cape Peninsula University of Technology

Jan 2013 - Sep 2015
  • Cape Town, South Africa
  • After spending two years studying under a fascinating group of lecturers and an amazing class, I learnt a myriad of skills that I would be lost without today. Not only were the lessons incredibly pivotal towards my progression as a designer, they also moulded my understanding and perception of how important design is in our daily lives. Living in Cape Town for twenty-one years embedded the importance of diversity and culture in my psyche. Without it, there is no inspiration and in a creative space, these factors are an absolute necessity.