Projects credited in
- Jameson new bottle launchesGlobal activation campaigns in premium stores and travel retail sites to promote the launch of new Jameson special edition and 'craft' whiskeys to the market. Campaign activity included the siting and creation of holographic display animations to capture attention help tell the brand story. The animations were written and storyboarded to be as visually engaging and informative as possible as no sound could be incorporated into the displays.
- Game 'Store of the future' redesignCreation of a completely revamped new store look for two hero locations including one in London’s Wardour Street, in advance of a roll-out across the entire UK estate. The store space transformed from an old style product/sales based one, to a new shopper journey experience based engagement. The look of the store was finalised after mood boards were agreed upon specifying all wall, flooring and lighting materials to give an urban and contemporary ambience to the store. The shoppable space was up
- Ant-Man and the Wasp theatrical release experienceActivity to support the theatrical release of Ant-Man and the Wasp as part of the Cine Europe annual event in Barcelona. Creation of a stand-out display that would attract attendees and generate buzz around the release. Along with an integrated LCD screen that showed highlights from the movie, the display featured scaled 3D elements (as featured in the movie) and backdrop for a photo opportunity. On release Ant-Man and the Wasp was a winner, topping the global and UK box office.
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