About me

A versatile freelance writer with 14 years' experience in-agency and freelancing for clients across the sectors and all over the world - in print, and across digital channels and platforms. I also consult on brand TOV, and content audit and strategy, and provide one-to-one or group training.

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Projects

• 13

  Ironshore UK property investment websiteCopy for a new player in the property investment industry. Based on research, and in collaboration with Designers Up North.
• Carbon Law Partners brand TOV and web copyWriters Ltd was invited to get on board as TOV creators as Carbon Law Partners underwent a full branding exercise. We attended brand development sessions and ran workshops with the full team to get to the heart of the brand's personality - and how we'd express it for them.
• SunLife 25x4 ads in The Independent's final print issueIn 2016 I spent three months with Oliver Marketing at SunLife in Bristol. SunLife's Marcomms team secured three consecutive-page 25x4 ads in the main section of The Independent's final issue - a collector's item. Working with SunLife's Head of Marketing, I developed the concept and the copy for this series.

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Work history

Senior CopywriterOLIVER Agency
Feb 2016 - May 2016Bristol, United KingdomFull Time
In-house with Oliver at SunLife.
Senior Copywriter
Sep 2007 - Jun 2016Bristol, United KingdomFull Time
Nine years with a respected international agency, learning from and working for the best. Secondment to Sydney in 2015.

Skills

• Ad Copywriting
• TOV
• Advertising Concepts
• Content Editing
• B2B Copywriting
• B2C Copywriting
• Sub-editing
• Creative Copywriting
• Brand Copywriting
• Content/copywriting/writing/editorial/advertising

Education

BSc Hons Psychology and Health Science (2.1)
Oct 1992 - Feb 1996Bristol, United Kingdom