Georgia Baldassarra
Available

Georgia Baldassarra

Graphic Designer and IllustratorBirmingham, United Kingdom
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Alice Cobert
Harriet Cooper
Karina Kovacs
Georgia Baldassarra
Available

Georgia Baldassarra

Graphic Designer and IllustratorBirmingham, United Kingdom
About me
I make fun, colourful and eye-catching creations. I specialise in bringing ideas to life through Design, Illustration, and Animation. I am a highly skilled and self-assured creative, consistently bringing a distinctive and lively output to each project. From freelance to agency work, I have gained over 4 years’ experience in the design industry and have had the opportunity to experiment across many different sectors. My energetic and playful style lends itself to grabbing attention and creating designs that people remember.
Projects
  • Summer Gin Fest
    Summer Gin FestWhilst designing at Twentytwo Digital, I worked with Fallen Tree Events to create social media assets and Eventbrite banners to advertise their Summer Gin Fest. The client asked for different creatives that follow the theme of an Ibiza party and communicate the event. I created an array of assets in three distinct styles: The first style is simplistic and clean. It uses a limited, contrasting colour palette that depicts vibrant Ibiza nights and minimal, eye-catching imagery that clearly communi
  • The Waffle Shop Live
    The Waffle Shop LiveThe Waffle Shop is a podcast all about mental health and music hosted by Taylor James. I had the pleasure of working with him to design assets for his second ever sold out live show. I created a range of social assets, including story templates, announcement posts, guest spotlights and a new Cover design. Using icons I was able to communicate Taylors values in a more visual and engaging way. They represent mental health, music and waffling - the reasons he runs his podcast.
  • Reasons to smile Campaign
    Reasons to smile CampaignDuring my time at Twentytwo Digital, we as a marketing team came up with the idea of a Reasons to Smile campaign. Using social media, stickers and prints our goal was to encourage and spread positivity. The designs would include positive quotes, song lyrics, questions or everyday reasons to smile that we got from people in the team. With complete freedom over the designs, I created fun illustrations and collages, as well as using impactful typography to catch peoples attention and spread happine
  • Step outside of your comfort zone
    Step outside of your comfort zoneWhilst working with The Arena, I created these illustrations to work along side their How to Guide on stepping out of your comfort zone. Often times stepping out your comfort zone can be tied to negative emotions, to combat this I wanted to use fun and colourful characters that paint this in a positive light and show what you can achieve when you push yourself.
  • The Vintage Way
    The Vintage WayFor this project I have created a make-up brand called 'The Vintage Way' which is inspired by 60s song lyrics. The lyrics are 'A girl with Kaleidoscope eyes', 'Down your velvet skin' and 'I got my lipstick and my mirror...'. As I love make up and the 60s I thought that I would merge the two. I have created the branding and social media advertisements as well as 6 different packaging for lipstick, lipgloss, mascara, eyeshadow, blusher and bronzer.
  • 36 Days of Type
    36 Days of TypeThese are my creations for the 36 Days of Type. I have been using Adobe Illustrator, Photoshop and After Effects to create these designs. I found majority of the fonts on Adobe Fonts and I created the rest using Adobe Illustrator. I challenged myself to only use a font that begins with the letter that I am designing for that day.
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Work history
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    Graphic DesignerTwentytwo Digital
     - Coventry, United KingdomFull Time
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    Children's Book IllustrationAuris Tech
     - Birmingham, United KingdomFreelance
    I worked with Auris Tech Limited to illustrate a childrens book ‘Joshua Bakes his Mother a Cake’. This went on to feature on their new app ‘Fonetti’ which is designed to support childrens literacy. This was a great opportunity to work within a strict timeframe and get a commercial project completed to the highest standard.
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Skills
  • Graphic Design
  • Motion Graphics
  • Illustration
  • Digital Illustration
  • Branding Design
  • Branding Identity
  • Packaging Design
  • Brand Packaging
  • Advertising
  • Advertising Campaign
  • Advertising Design
  • Adobe After Effects
  • Adobe Illustrator
  • Adobe Indesign
  • Adobe Premiere
  • Adobe Photoshop
Education
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    Illustration & Graphics BA (Hons)Coventry University
     - Coventry, United Kingdom
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    Foundation Diploma in Art and DesignCoventry University
     - Coventry, United Kingdom
Awards
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    Adobe Photoshop AccreditedCoventry University
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    Adobe Illustrator AccreditedCoventry University