Georgia Haysom

Buyer

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  • LocationLondon, United Kingdom

Projects

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About me

 

My career has spanned from womenswear buyer for an independent boutique, to a high-volume global buyer of 140 plus stores throughout Australasia, Europe, the Middle East and the US. My love of fashion was solidified as a multi-brand buyer at Fat, where my role entailed researching, acquiring and managing designers such as Mm6 Maison Margiela, Raf Simmons, COMME des GARÇONS, Perks and Mini and Henrik Vibskov. My talent and understanding for denim was evident in this buying role and I was promoted to Men’s and Women’s Denim Buyer. Here, I also undertook the development of Fat’s in-house denim?line, Otto. Attending key denim tradeshows Bread and Butter, Denim Premiere Vision and Premium as well as working with local factories and mills gave me a holistic view of the market. I identified the need to increase my portfolio and extend my understanding of larger format retailing and production. This led to my role as a Global Girlswear Buyer with the Cotton On Group. Here, I learnt key procedural structures and strategies: range planning, stock flows, stock to fixture purchasing and the management of production and delivery timelines on factory direct product. I increased the category contribution to overall business by 1.2%, achieving a 7% increase on sales, gaining a 2.2% increase in first margin, and a 5.7% increase on exit margin on year prior. Buying and producing three collections simultaneously for three climates grew my understanding of regional climatic and cultural needs. The Cotton On Group acquired Supre in late 2012, and the brand was to be re-launched and rebuilt in the coming year. As a predominately cut and sew business, I identified the opportunity for a denim collection and took on the challenge of building the Supre denim business. As the Supre Denim Buyer I was responsible for establishing?key factory relationships throughout China and Bangladesh, building a fabric and wash library, sourcing all core fabrications and producing fits while building and managing a team of five reports. After one year of sales, category contribution to the business was increased by 9.4%, achieving an 80% increase on sales, and gaining a 16.4% increase in first margin on the year prior. Following these successes, I knew I was in a position to achieve my long-standing goal of working within a luxury setting. This led me to move to London, a city in which my career could be positioned within a truly global context.

Skills

 

  • Fashion
  • Design
  • Office

Work history

2015

Denim Buyer

Supre

Nov 2013 - Apr 2015
  • Denim Buyer

2013

Global Girlswear Buyer

Cotton On Kids

Dec 2012 - Nov 2013

2012

Denim Buyer

Fat 4

Feb 2009 - Aug 2012

2012

Multibrand Womenswear Buyer

Fat 4

Mar 2009 - Jul 2012