Join The–Dots

Georgina Read

E-Commerce Manager

  • Create New List

Join our Pro Plan to message Georgina

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsWebsite & Digital Designer


Are you sure?

Do you really want to delete project Salt Resort Wear Homepage Design & Layouts?


  • Fashion
  • Events
  • Marketing PR
  • Design
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Magento CMS
  • Brightpearl

Work history


E-commerce Manager

Salt Resort Wear

Mar 2014 - Dec 2015
  • • Content Management – plan creative and engaging content in line with deliveries to make sure website/newsletter/social sites are always up to date • Design – designing all website/newsletter/social content • Deliveries – ensure all new deliveries are online in a timely and efficient manner. • Magento Management –Magento system used daily • Brightpearl Management - ensuring all online inventory is accurate and syncs with in-store stock levels • Management of Social Media content – Facebook, Twitter, P’interest, Instagram • Styling, managing and co-ordinating e-com and editorial shoots to create own brand content for online, marketing and PR purposes • Online visual merchandising – making sure all products are merchandised beautifully and coherently • Analysis of Google Analytics • Customer service • Copywriting: product descriptions/blog articles • Day to day running and analysis of website – making sure user experience is running perfectly.


Digital Communications Manager

Paper London

Sep 2011 - Feb 2014
  • Whilst I was managing the website it was voted 13th in the top 100 online stores by Vogue Magazine (November 2012) • Monitoring and analysing the success of the website in order to improve user journey, bounce rate and dwell time (this includes comprehensive use of OpenCart and Google Analytics) • Management of all online content; images and copy. Co design look & feel of website for each season change • Online visual merchandising and content creation of landing and homepages (refreshed frequently) • Customer acquisition: increasing conversions and database management • Developing organic SEO strategies to maximise online reach • Developing engaging newsletters through establishing creative, relevant and on brand content and analysing the results. • Initiate blogger/publisher relationships through personal contact and management of the affiliate marketing scheme. • Management of all social media content • Initiate online sales collaborations/pop up shops and online PR: for example Sheerlux, bloggers, Vogue Online Fashion Week • Copyrighting • Organise and oversee all product image shoots


Account Manager


Feb 2011 - Oct 2011
  • • Creative campaign development and brainstorming • Overseeing the planning and building of custom solutions such as microsites. • Integrating content into social media platforms • Coordinate/direct shoots for online video content • Copywriting • Clients included Samsung and Philips


Account Manager in the Display Team

Yahoo! Mid Market Display Team, Barcelona

Dec 2009 - Feb 2011
  • • Clients included: Mediacom, Universal McCann, Media Ingenuity and direct advertisers such as Vodafone • Campaign planning and structuring • Price negotiation • Mid and post campaign analysis • Optimisation; adjusting campaigns according to performance to ensure a low eCPA and high CTR using Yahoo CRM systems • While at Yahoo! I initiated a ‘Client Satisfaction Survey’, designed to give agencies and advertisers a voice. The survey was well received and is now a standard part of client assessment. The survey has proved a crucial tool in working coherently with clients and ensuring campaigns deliver to the client’s satisfaction