Projects
- LED It Be - Advertising for domestic illuminationCampaign in support of the domestic use of LED illumination technology TARGET: 20-40 years old. Open-minded, pioneers. MAIN PROMISE: 3 main advantages: - you don't need to change this kind of light bulb in your house as often as you would change other kinds; - you can save money on your energy bill. - you an help taking care of the environment: this technology uses little amount of energy and it produces a very small quantity of garbage ( broken bulbs ) TONE OF VOICE: Engaging, ironic, exaggerated. The consumer feels like he's both the leader and the pioneer, that is why I chose testimonials they can identify with.
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Work history
Web Designer
Redesign and development of three company's websites.
Art Director
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Creative strategies for outdoor and web advertising,
Branding projects.
UI/UX Design.
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Skills
- Advertising
- Branding
- Art Direction
- Websites
- Wayfinding Design
- Brand Identity
- Design
- Illustration
- Creative Direction
- Online Campaigns
- Print Campaigns
- Illustrator
- Indesign
- Photoshop
- Flat Design
- UX Design
- UI Design
- Product Design
Education
Graphic Design
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Art Direction
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