Gracie Hawes

Junior Creative

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  • LocationLondon, United Kingdom

Projects

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About me

 

A dedicated creative, art director in an award-winning Junior team. I work alongside my partner Jacqui to develop integrated campaigns, with a focus on digital platforms. Fuelled by a curiosity in human behaviour, we have a particular passion for insight-driven ideas. I strive to solve problems, and through my own style of story-telling I am able to capture an audience using the combination of insight and imagination. I graduated in July 2015 with a First Class Honours degree in Digital Advertising and Design from Ravensbourne. As a student and single creative I spent time with agencies such as Iris, Critical Mass and We Are Social. Since graduating and teaming with my partner, we've spent time at Elvis, Naked and Razorfish, and we won a D&AD New Blood Pencil at the beginning of 2016. I regularly attend creative events, from organisations such as Creative Equals, Creative Social and SheSays, and am also a big foodie - take a look at what I've been up to lately: http://instagram.com/graciealexandra

Skills

 

  • Advertising
  • Art Direction
  • Digital
  • Junior
  • Design
  • Creative
  • Online Campaigns
  • Illustrator
  • Photoshop
  • Branded Content
  • Integrated Campaigns
  • Award Winning
  • Adobe CC
  • Brand Experiences
  • Social Campaigns

Work history

Currently

Junior Creative

AnalogFolk

Aug 2016
  • London, UK
  • Full Time

2016

Creative Intern

Elvis

Jun 2016 - Jul 2016
  • Internship
  • At Elvis we worked on social, content, digital innovation and pitch-work, for brands such as Cadbury, Yakult, Kenco, Tassimo, Sharp and L'Or.

2016

Creative Intern

Naked

Feb 2016 - Jun 2016
  • Internship
  • In our five months with Naked we had a hand in a range of projects, from a large social/content campaign for online retailer Surfdome, to quick turn around eDM and Facebook MPA ads for Virgin Atlantic, Virgin Trains and eBay DE.

2015

Creative Intern

Razorfish

Oct 2015 - Dec 2015
  • Internship
  • Working on the McDonalds UK account, we put out a piece of digital work for the launch of the Bacon Clubhouse Burger in January, as well as an on-going social work for the Saver Menu.

2015

Creative Intern

M&C Saatchi PR

Aug 2015 - Sep 2015
  • Internship
  • A 6 week placement undertaken with my partner, working on creative and design for a range of global clients for M&C Saatchi PR.

2015

In-house Creative

Ravensbourne Students’ Union

Jul 2012 - Jul 2015
  • Freelance
  • I design promotional material for RSU's news and events, to communicate union information to the student body through cross-media campaigns.

2015

Creative Intern

WE Are Social

Jun 2015 - Jun 2015
  • Internship
  • A day of idea generation on two client briefs, refining and pitching at the end with fantastic positive feedback.

2015

Creative Intern

Critical Mass

Mar 2015 - Apr 2015
  • Internship
  • Working on two live agency briefs over two weeks as part of a creative team.

2015

Creative Intern

Iris Worldwide

Jan 2015 - Jan 2015
  • Internship
  • I worked on a live brief for Iris in a group of students; we developed concepts for a digital experience over two days and pitched to the client on the third, with outstanding feedback all round. I was also selected for a smaller group to do a follow-up session with the clients to further reviews ideas for selection.

2012

Research & Creative

Merchant Technology Marketing

Jul 2012 - Aug 2012
  • Freelance
  • I've stepped in to help out at Merchant at busy times over the past three years with jobs from sourcing nearly 100 hero images for the INEOS corporate website to concepting a client holiday animation.

Education

2015

Digital Advertising Design

Ravensbourne

Oct 2012 - Jul 2015
  • "The course will enable you to prepare an innovative, creative portfolio of advertising to progress into key roles in the advertising industry. The course specialises in advertising, marketing and promotions, with particular emphasis on designing for new media and multiple platforms. Graphic design, branding, moving image and animation skills are underpinned by an understanding of key advertising strategies and core business knowledge.." (rave.ac.uk)

Awards

2016

D&AD New Blood Pencil Winner 2016

D&AD

  • Jacqui and I were proud and excited to receive a Wood New Blood Pencil for our work on the 2016 Desperados brief. https://jacquiandgracie.squarespace.com/config#/|/#/desperados-the-rescue-mission/