Guilherme Campello

Guilherme Campello

Account ManagerLondon, United Kingdom
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Guilherme Campello

Guilherme Campello

Account ManagerLondon, United Kingdom
Work history
    Student
    Full Time
    Psychology applied to fashion
    Art Concept Developer & Costume Designer
     - Freelance
    Responsible for researching concepts and developing costumes for a top Brazilian Billboard recording artist, Anitta, and her dancers. This role required researching target audiences, costume styles, fashion trends and construction methods in order to create and develop costumes within strict budgets and schedules. Managed different teams in order to supervise practical issues to maintain artistic and collaborative goals. This production achieved 1st place on ITunes Brazil, EMA Worldwide Act Latin America awards and over 100k records sold.
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Skills
  • Fashion
  • Marketing PR
  • TV
  • Art Direction
  • Design
  • Research and Trend Analysis
  • Research Design
  • Psychology of Design
  • Research and Concept Design
  • Cultural Anthropology
  • Concept and Realization
  • Material Culture
  • Account Management
  • Sales Marketing
  • Business Acumen
  • Commercial Advertising
Education
    Fashion Business
     - 
    Focused on the fashion industry and its retail processes. It encompasses: Design conceptualization, management of creative enterprises, marketing strategy and new digital / media practices. Developed skills: design thinking, communication among different channels and costumer experience.
    MSc Psychology Applied in Fashion
     - 
    Focused on analyzing human behaviour in order to investigate, interpret and predict emerging trends for the fashion and creative industry. Developed skills: research, analysis, information synthesis, efficient communication, conceptualization, IT and data handling. (Accredited by the British Psychological Society)
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