About me
Experienced writer & trend consultant based in London, available for freelance and contract work
I specialise in compelling and robust trend research, through client consultancy and written reports.
I’m currently contributing trends for agencies including Stylus, Flamingo, Unique Style Platform and FranklinTill, and clients such as Pernod Ricard, Boots, Next and Pepsico.
I have previously headed up consumer trends research at Iconoculture, The Future Laboratory and WGSN. I regularly write for leading UK and European luxury publications.
Skills
- Teaching
- Fashion
- Writing
- Copywriting
- Editing
- Lifestyle
- Market Research
- Strategic Planning
- Popular Culture
- Consumer Behavior
- Creative Thinking
- Ideas Development
- Content and Media Writing
Education
Journalism
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BA Fashion Promotion