Hayden Czwarno
Available

Hayden Czwarno

Streetwear Brand Consultant / Art DirectorBerlin, Germany
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Connections
Pip Jamieson
Brendan McKnight
Oli Cole
Hayden Czwarno
Available

Hayden Czwarno

Streetwear Brand Consultant / Art DirectorBerlin, Germany
Projects
  • Last Time Tour Capsule
    Last Time Tour CapsuleThe Last Time Tour capsule, was a thank you to the incredible Instagram fans and loyal community which all share a love for 90s nostalgia. There are a lot of new friends and followers who didn’t know the origins of District 5ive and why the page was originally started. So we decided to educate them on the thinking behind the page. The strategy to go back to square one and treat everybody like a new follower was not only successful in building engagement but it also gained a lot of followers.
  • District 5ive Rookie Season Lookbook
    District 5ive Rookie Season Lookbook
  • ShoeShine Editorial for SneakerFreaker
    ShoeShine Editorial for SneakerFreaker
  • Life Without Colour Campaign
    Life Without Colour Campaign
  • Stussy & Converse Content
    Stussy & Converse Content
  • District 5ive - Last Time Capsule Social media
    District 5ive - Last Time Capsule Social media
Work history
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    Creative Brand Consultant / Art DirectorHayden Czwarno
    Berlin, GermanyFreelance
    A proven brand leader, using my expertise to help clients build a brand and fulfill their creative goals. Working with clients to help them organically develop the strategies and processes to generate and scale output content. I'm fortunate enough to collaborate with clients on delivering above-the-line marketing campaigns across multiple channels. Currently working with clients across Europe, Australia and the United States.
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    Creative Brand SpecialistN26
     - Berlin, GermanyFull Time
    In this role I was in charge of the development of employee brand-led content creating stand-out creative materials across all available channels, working across the business ensuring all content inspires, informs and play its part in supporting the companies vision. - A global brand guardian ensuring that brand compliance/consistency are adhered to at all times including implementing appropriate approval processes across each piece of content. - Leading the development of unique, engaging and disruptive content from beginning to end including ideas development through to production and delivery working to ensure creative content is delivered on-time and on budget. - Managing the creative process from idea generation through to art direction, from organising photo shoots to being the on the road photographer, knowing when to think big and when you need to be hands on. - Raising the creative standard, lead the drive for innovation and excellence, inspiring and developing the wider team, constantly looking for innovative
solutions to familiar challenges. - Partnering with the marketing and design teams to deliver consistent employer branded content that works and supports any consumer campaigns. - Where required, overseeing and managing external creative partners & agencies, including but not limited to designers, graphic artists and illustrators to deliver the highest quality creative from concept generation to completion. Troubleshoot creative challenges as they arise to find the best possible resolution for the business. - Being responsible for the development and management of the employer brand identity and brand guidelines advising on best practice and development activities. - Managing and reconciling the overall content budget, providing investment recommendations throughout the year for global or local content with any adjustments, based on analysis as required.
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Skills
  • Art Direction
  • Graphic Design
  • Fashion
  • Branding
  • Communication
  • Logo Design
  • Brand Strategy
  • Brand Concept
  • Brand Building
  • Brand Creative Strategy
Education
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    Bachelor of Communication DesignSwinburne University of Technology
     - Melbourne, Australia