About me
A passionate, and results-orientated, brand marketing professional with 24 years of experience working on leading brands in FTSE 100 and entrepreneurial FMCG food/drink, retail, and leisure businesses. A proven track-record spanning consumer marketing, shopper marketing and innovation, on both a local and global basis. Experienced across the full marketing mix and innovation, with strengths in brand management, NPD, relationship building, project management and ‘making it happen’. In 2022, I began to train in furniture restoration and set up my new business Refurb & Glow which I run in my spare time.
Work history
S
S
Marketing Consultant (part-time)School of Creative Wellness
- London, United KingdomFreelance
Working with the founder of this fantastic new, small wellness brand to bring clarity to her brand proposition and then bring this to life through storytelling on her website and through Social Media. Included a thorough website review, plus the development of social media and brand guidelines.
C
C
Marketing Lead (part-time)Coole Swan
- London, United KingdomFreelance
Brought in to kick start execution against the new brand strategy, ensure sales and marketing connectivity and put in place best practice ways of working whilst the brand recruited a permanent marketing team.
+ Show more
Skills
- Brand Management
- Marketing Consulting
- Marketing Management
- Marketing Strategy
- Project Management
- FMCG Branding
- NPD
- Product Innovation
- Shopper Marketing
- Consumer Marketing
Education
T
T
Post Graduate Diploma in Management StudiesThe University of Oxford
- Oxford, United Kingdom
Part-time course as part of graduate scheme with Kingfisher Plc
S
S
Masters Business Information Technology SystemsStrathclyde Graduate Business School
- Glasgow, United Kingdom
+ Show more