Helen Job

Futures / Vision / Insight / Brand Strategy

London, United Kingdom
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Projects credited in

About me

I have worked in future forecasting, and insight for over a decade, leading multi-disciplinary, global futures, cultural trend, and brand strategy teams for Flamingo, WGSN and MTV in New York and London. I co-founded disruptive insight and strategy collective The Akin. I aim to empower the companies I work with, through cultural context and storytelling, to recognise their influence, and develop new solutions. I collaborate with leading global brands and organisations to develop their vision, and future proof strategy decisions by keeping pace with the people leading change. Alongside my corporate work, I love to teach and mentor emerging talent. I conceptualised the Global Trend Forecasting Curriculum for Parsons School of Design, in New York and am a visiting lecturer at the University of Westminster, UAL and Hyper Island in London. I have made keynote addresses and moderated industry panels at global events, including SXSW Interactive and I was recently named one of The Drum’s 50 best female speakers in the UK. I am currently Head of Insight at TCO.

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  • Strategic Planning
  • Client Management
  • Consumer Behavior
  • Creative Thinking
  • Qualitative Research
  • Trend Analysis Forecasting
  • Innovation Strategy
  • Brand Creative Strategy
  • Ethnography
  • Insight Analysis

People I’ve worked with

Companies I’ve worked with

  • The Drum

    The Drum

    • Marketing & PR
  • Adidas Group

    Adidas Group

    • Fashion and Textiles
  • The Modern House

    The Modern House

    • Architecture
  • QuickBooks Phone Support Number

    QuickBooks Phone Support Number

    • Non Creative Industries