About me
I am a graduate from BA Honours Fashion Communication and Styling at Middlesex University. After graduating, I have worked in fields such as events production and PR. It has been a year and a half after I graduate and work in this field and I really enjoyed the challenges and job satisfaction the work brings me. I am seeking for a professional opportunity where my skills could be continually utilised.
I can speak English, Cantonese and Mandarin. Born in Hong Kong, pursued my degree in London, with experiences working in London, Hong Kong, Chengdu and Shanghai, I love to be immersed in multi-cultural environments, learning from different people and experience from different perspectives.
Work history
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Senior Marketing OfficerLan Kwai Fong Group
Hong KongFull Time
• Plan, schedule and coordinate marketing campaigns and promotional strategies both online and offline.
• Cultivate and maintain good relationships with the tenants of Lan Kwai Fong Group including food & beverage, entertainment and lifestyle outlets.
• Pitch business and collaboration partners, tenants, etc. on various marketing projects.
• Build and maintain good relationships with media. Arrange media & KOL tasting / experience.
• Work on copywriting for press releases and core campaign posts for different social media channels.
• Budget control on various marketing campaigns.
• Working directly with design team in concept development and delivering key messages visually.
• Prepare comprehensive decks on key campaigns when entering reputable industry awards. Obtained the following awards during my time at Lan Kwai Fong Group.
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Account ExecutiveSun Promotion Limited
- Hong KongFull Time
• Plan, schedule, and budget control of individual projects.
• Manage and coordinate with clients/ vendors for events and happenings.
• Pitch potential business partners, on various ideas and projects.
• Sourcing suitable suppliers and partners to cater the needs of the clients.
• Clients include: Times Square, Swire Properties, Standard Chartered Bank, ParknShop, Cisco, etc.
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Skills
- Fashion
- Advertising
- Events
- Marketing PR
- Visual Arts
- Art Direction
- Design
- Styling
- Coordination
- Event Execution
- Event Organisation
- Communications
- Indesign
- Photoshop
- Organization
- Styling and Fitting
Education
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Fashion Communication and StylingMiddlesex University
- London, United Kingdom