Hi, I’m Jo, a London based digital marketer and producer. Fluent in both English and Spanish, my strengths include content production, digital production, program management and social media planning. My corporate background makes me very confident in client facing roles and it also gives me a greater technical understanding of what is achievable from a creative point of view. I’ve worked across brands like: Rolex, Patek Philippe, Nike, Volkswagen, GSK, DHL, Jeep, Alfa Romeo, Fiat and BAT. Thanks!Locked Pro Plan feature
During my time at Tribal I've worked across the delivery of toolkits, social media assets and in-store display assets. Both accounts were client facing with projects ranging from small campaigns to video production. Client: Volkswagen, Medela
I’ve worked on the Black Friday/Cyber Monday campaigns and I was in charge of the delivery of digital banners on several markets.
Worked on social media and digital OOH assets. Clients: Shell and O2
I was in charge of delivering the social media production on the brand’s channels. Having had a close relationship with the client, I've also managed a team of designers, copywriters and content and influencer strategists. Client: British American Tobacco
I was in charge of the deliveries on all markets in terms of digital (websites + social media channels) and TV assets. I’ve managed a team of designers and developers and was also involved in the adaptation/localisation process. Client: Patek Philippe
Part of the team on the Rolex account, I’ve managed a team of designers, translators and developers in order to deliver digital campaigns on several markets (GCC, Germany, Peru, Colombia, Australia, etc), including OOH campaigns displayed during events such as Australian Open.
Part of the team working on the GSK account, I’ve handled the Anoro brand and all the localisations for the UK market by managing a team of designers, artworkers, strategists, UXers and copywriters. • Bespoke creation of banners and email campaigns • Adaptation of global assets for the UK market
Working on FCA (Fiat Chrysler Automobiles - Jeep, Alfa Romeo, Fiat, Abarth), I managed a team of digital designers, copywriters and brand strategists. • Create assets used for online display advertising (platforms - YouTube, Instagram, Facebook, Twitter and Pinterest). • Support activation campaigns and newsletters by creating EDM builds.
Part of the Digital team and reporting to the Head of Delivery, the projects I’ve worked on included multiple online aspects: newsletters, campaigns, activations, web builds and social media competitions (eg. DHL x Vetements).
As Project Manager, my role is to manage the delivery of large, complex accounts, supporting the day-to-day activities and strategic delivery of projects. Projects involve clients such as Jaguar Land Rover, FC Barcelona, Akbank and Barclays.
Managing the developing and design teams, I maintain a close relationship with both clients and people within our team, both in-house and offshore. We provide digital interactives for our clients, who want to engage the public more and more, by providing them with digital assets (apps, short games, etc). I organise daily/weekly stand-ups with the teams and work with tight deadlines, ensuring we are always on track and able to live up to deliver great results. Projects involve clients such as the Royal Air Force Museum (London) and SAASCC (a Natural History Museum in Kuwait).
Started by handling a portfolio of companies from USA and Canada and switched to Latin America, Mexico. My main responsibility was to get in touch with representatives from those companies and ensure they are satisfied with Oracle and benefit from their agreements. Once with the new territory of Latin America, I had the chance to train and lead a small team. I tried to have an Agile approach and work in sprints in order to ensure the achievement of the key performance indicators set by higher management. Worked with clients in retail – Nike, Vans, in hospitality – Marriott and in food & beverages – Starbucks, Burger King.
Worked on the Sprint project, a mobile network company from USA. My main responsibility was to handle a portfolio of clients and assist them with any inquires they had on products and services. After promoting to Senior Account Manager, I had the chance to train other agents and give assignments.
As a studio manager I had to maintain the relationship between the designer and other employees, interns and collaborators and keep everyone on schedule. I also helped organize events both in the showroom and also at fashion shows and at photo shootings. The on site responsibilities included mostly office duties such as checking and responding to emails, running errands and setting meetings, but also creating promotional materials such as newsletters and press releases.
I was part of a team of interns, in charge with greeting visitors at exhibitions, offer information about artists, guide foreign artists around the city, organize paintings directory of files.
I've studied English and Portuguese (literature, language and culture).