About me

Creatively driven but with practical experience, currently working full time in a marketing and content creation role. Outside of the 9-5, I’m a keen illustrator, creating T-shirts, prints and showing my work at local independent art exhibitions.

QuestionsProjectsExperienceTeam

Projects credited in

• TOWER London x Vans (2018)Van's campaign shoot for new Vans collection at Tower London

Work history

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Marketing & Creative LeadTOWER London
Sep 2016London, United KingdomFull Time
TOWER London Marketing and Creative Lead: 09/17-Present -Marketing planning & strategy; developing the TOWER 2018 marketing calendar. -Co-ordination of a wider team of digital marketers, graphic designers -Building the 50+ strong community of ‘TOWER Londoners’. A loyal team of influencers, models & creatives. -Revitalising the way TOWER works & connects with influencers, ensuring personal relationships. -Product pick, theme & creative direction for weekly content for TOWER website & social channels. -Overseeing influencer seeding. From sourcing, to outreach and rate cards. -Cementing strong relationships with partner brands. -Securing brand sponsorship for all TOWER events and rolling monthly investment for social media campaigns. So far this year I have secured £62,000 worth of investment for collaborative marketing campaigns. -Organising and hosting 7 TOWER London events. Including working as Project Manager for three Crepe City sneaker festivals. -Re-instigating the TOWER blog. Writing editorial copy, developing the TOWER Tone of Voice & creating a document on guidelines for TOWER blog post & copywriting. - Created the TOWER ‘Collab rates’ document for marketing proposals and the Imagery T’s & C’s document for working with influencers & collaborators.

Skills

• Copywriting
• Marketing
• Creative Direction
• Illustration
• Photography
• Social Media
• Influencer Marketing

Education

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BA (Hons) Visual CommunicationLeeds College of Art and Design
Aug 2012 - Jul 2015Leeds, United Kingdom
Leeds College of Art: 2012-2015, BA (HONS) Visual Communication.
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Foundation Diploma in Art and DesignLeeds College of Art and Design
Sep 2011 - Aug 2012Leeds, United Kingdom
Leeds College of Art: 2011-2012, Foundation Diploma in Art & Design.