Ivona Ivanova
Available

Ivona Ivanova

Digital Marketing InternLondon, United Kingdom
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Pip Jamieson
Ian Silverstein
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Ivona Ivanova
Available

Ivona Ivanova

Digital Marketing InternLondon, United Kingdom
About me
Multilingual professional capable of implementing marketing strategies and creating engaging social media posts. High achiever successful at producing results individually, as well as part of a results-focused team. Seeking an opportunity to utilize learned classroom skills in a real world opportunity.
Work history
    I
    I
    Technical WriterIfixit
     - Ann Arbor, United StatesFreelance
    Attended STEM-oriented fix-and-learn workshops to explore the ethics of technical writing. Compiled and summarized information gleaned from collection in an efficient and effective manner. Analyzed and drafted 20 repairing guides to provide guidance to consumers unsatisfied with their Acer Chromebook. Communicated with customers to advise on and resolve product-related issues. Performed routine ongoing evaluation of usability forms to ensure the instructions were easy to understand and follow.
    Alzheimer's Society logo
    Alzheimer's Society logo
    Digital Marketing InternAlzheimer's Society
     - Ann Arbor, United StatesInternship
    Managed content, developed media plans and updated social media, including Facebook, Instagram, and LinkedIn with a focus on increasing awareness and engagement. Worked closely with the rest of the team to integrate search engine optimization (SEO), Pay-Per-Click promotions and data analytics to monitor and increase the amount of followers. Boosted Instagram traffic by 8% per post by creating dynamic visuals on Adobe Photoshop and Spark. Suggested social media posting schedules and developed ads targeting to recruit younger volunteers. Traveled nationally to meet with customers and deliver clear company messages. Executed routine analysis to ensure that planned and actual expenditures met approved goals for performance.
Skills
  • Adobe Create Suite
  • Microsoft Office
  • B2C Comms
  • Canva
  • Adobe Indesign
  • Social Media Advertising
  • Google Adwords
  • Market Research
  • Marketing Analytics
Education
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    K
    UndergraduateKing's College
    London, United Kingdom
    BA in Digital Culture Grade: First Class Honours Awards: Chosen for a Student Brand Ambassador Course Highlights: Introduction to Programming, Digital Foundations, Digital Management, Digital Methods, Theories of New Media, Digital Economics, Digital Politics
    U
    U
    Study Abroad ExchangeUniversity of Michigan
     - Ann Arbor, United States
    Digital Culture Major GPA: 3.84/4.00 Course Highlights: Digital Marketing, American Culture, Social Digital World, Learning about AI, Communication Studies, Writing Skills
Awards
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    K
    Student Brand AmbassadorKing's College