Jade Delaney

A recent creative advertising graduate looking to expand my skills in the world of advertising. 

I’m a copywriter with an interest in human behaviour; especially keen to understand more about how adverts communicate to the individual. It fascinates me that one advert can have similar impacts on a group of people (e.g.causing people to buy a product) however each person will take action for very different individualistic reasons based on experience and environment, impacting their individual processing of communicative information.

 My parent’s humanitarian aid background subsequently exposed me to charity work and meeting all kinds of people on our travels. I grew up in two countries giving me a valued multicultural background. I’m ethically and environmentally conscious. I hope to one day change human behaviours through advertising, to influence a more inclusive, diversity celebrating, safer world. I believe advertising can change the world, it already has. Before I can attempt to change the world, I can try to make a difference in the world of advertising. As a feminist attempting a career in a male dominated industry I hope I can make my life time dream a reality, and inspire other women to fight for what they want. As a digital native I understand how to use Microsoft and Adobe programs, I enjoy using Adobe Premier Pro the most. I’m open minded to new ideas and love meeting new people. I work well under pressure and always meet deadlines. As a confident communicator I enjoy the thrill of pitching ideas but most of all I enjoy thinking of new ideas.