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Jakub Straka

Digital Conceptor & Copywriter

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  • LevelMid Level
  • LocationBratislava, Slovakia
  • AvailabilityLocked Pro Plan feature
  • ProfessionsSocial Media Manager - Digital Copywriter - Creative Strategist

Projects

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About me

I’m Jakub, I am currently looking for projects in digital marketing / advertising / new media / social media. After 5 years in marketing and advertising industry combined studies and real-world experience, I became a flexible creative with strong focus on digital channels. My work has been awarded in the USA, Germany, United Kingdom, France, and Canada. I believe I can be helpful and fast in solving client's problems, needs and wishes. If you are interested let me know and I can explain more about how can I integrate myself to your agency, team or project to achieve better results. Don't hesitate to send me a message if you have any more questions.

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Skills

  • Creative Direction
  • Digital Copywriting
  • Digital Expertise
  • Adobe Premiere/photoshop/indesign
  • Advertising Concepts
  • Social Media Digital Strategies
  • Social Media Marketing

Work history

2017

Creative Intern

john st.

Jan 2017 - Mar 2017
  • Toronto, Canada
  • Internship
  • My 2nd internship took place in one of the Canada's quickest growing independent advertising agencies john st. I interned there as a part of the copywriting team of 3 people responsible for creating mostly new media / digital media solutions for both small and big businesses.

2016

Creative Intern

Red Bull Creative

Oct 2016 - Dec 2016
  • Salzburg, Austria
  • Internship
  • I interned at Red Bull's in-house agency for 3 months as a part of my studies at Miami Ad School. I was teamed up with art director and quickly became part of everyday agency processes including work for both Red Bull and non-Red Bull clients. We, as a team, were responsible for creating campaign concepts of different sizes - from small, local campaigns to DACH region proposals.

2015

Copywriter

Creative Department

Sep 2014 - May 2015
  • Freelance
  • Creation and adaptation of ATL & BTL campaigns for car brand, beer brand and NGOs. I was a part of a small agency creative team that was responsible for every output agency produced.

2013

Copywriter

Istropolitana Ogilvy

Jun 2013 - Sep 2013
  • Bratislava, Slovakia
  • Full Time
  • I worked with both ATL and BTL team for several clients listed below. Although the employment was short, I was working mostly individually reporting to my Creative Director who was my senior copywriter.

2013

Junior Copywriter

Wiktor Leo Burnett

Jun 2012 - Apr 2013
  • Bratislava, Slovakia
  • Full Time
  • My first advertising experience started in Wiktor Leo Burnett where I started to explore the possibilities and process of concepting, writing and how to apply these skills to different media. I was responsible for delivering fresh and new ideas both individually and as a part of a team and present them to my Creative Director.

Education

Currently

MSc in Creativity & Management

Steinbeis School of Management & Innovation

Jul 2015
  • Berlin, Germany
  • I decided to develop my media, marketing and creativity skillset for more theoretical knowledge which Steinbeis is capable of. In the German capital, they offered me perfect environment to understand what is truly disruptive and innovative industry. Last but not least, they taught me how to think in a long-term business perspective. My Master's Thesis topic: Applicability of social media strategies for mobile devices

2017

Art Direction, Copywriting, Creative Direction

Miami Ad School Berlin

Jul 2015 - Jun 2017
  • Berlin, Germany
  • 2-year Creative Portfolio Programme at Miami Ad School in Berlin which is part of one of the most successful advertising schools globally for advertising and creativity. This programme was combined with real-work experience as part of my studies were internships abroad. I developed my technical skills with Adobe, as well as writing and conceptual skills in Creative Director and Advertising Campaign Creation.

2015

Bachelor of Arts (BA), Communications and Media Arts

Pan-European University, Faculty of MassMedia

Sep 2012 - Jun 2015
  • Bratislava, Slovakia
  • Combined studies of marketing and mass-media communication with a strong focus on production of different formats from small to big ones. The university has its own producing studio where we could come and go as we pleased, spending a lot of free time there to understand processes behind media formats and their production.

Awards

2017

ADC Germany Student Award – Merit

ADC Germany

  • Dr. Scholl's Smelly Sneakers

2017

GOLD Graphis New Talent 2017

GRAPHIS

  • Dr. Scholl's Smelly Sneakers – Category: Print http://www.graphis.com/entry/1471cf73-1137-44df-b275-020d271534f6/

2017

Future Lions 2017 Shortlist

Cannes Lions

  • Facebook Messenger's Blood Type Bots https://vimeo.com/211679870

2017

ANDY Awards Student Nominee 2017

ANDY Awards

  • Dr. Scholl's Smelly Sneakers – Category: Print https://www.andyawards.com/wp-content/uploads/2017/03/2017-ANDY-Awards-Student-Nominees.pdf

2017

Future Lions 2017 Shortlist

Cannes Lions

  • Sea Shepherd: Sonic Saviour https://vimeo.com/203539348

2017

ADC Global Student Award – Merit

ADC Global

  • Vanish – Every fabric deserves a fresh start: http://www.oneclub.org/awards/adcstudents/-award/26914/vanish-every-fabric-deserves-a-fresh-start

2017

D&AD New Blood Awards 2017

D&AD

  • John Lewis – Clean Collection https://www.dandad.org/awards/new-blood/2017/john-lewis/3036/clean-collection/

2016

Future Lions 2016 Shortlist

Cannes Lions