James Perrett Creative Copywriter | The Dots
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James Perrett

Creative CopywriterLondon, United Kingdom
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James Perrett

Creative CopywriterLondon, United Kingdom
About me
NCTJ-qualified journalist and copywriter with experience writing for brands and creative projects. Strong experience in: Internal and external communications Working to and writing briefs Generating ideas Content sourcing and storytelling Creating and presenting campaigns
Projects
  • Paperchase X Batch.WorksInterview with Julien at Batch.Works about his work with Paperchase on the 3D printed products in their Conscious Living collection.
  • Suits Sans Shirts: How to Pull Off the LookEditorial piece for Port magazine's shop on the latest menswear trend to hit the runways.
  • Conscious LivingPaperchase's sustainable stationery campaign, Conscious Living spanned product, marketing materials and the release of their Corporate Social Responsibility statement. All copy written by me.
Projects credited in
  • Paperchase Decorate your dorm collection AW19I worked collaboratively on this AW19 range, and was responsible for many of the typographic designs including postcards and planners
  • Paperchase Valentine's cards SS20Hand-drawn illustrations for a collection of cards featuring cute puns with felt and pom pom embellishments on sale now at paperchase.com
  • Paperchase PostersThese big ideas were used across all creative channels to bring to life seasonal events and new collections.
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Work history
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    Editorial CopywriterPORT Magazine
    London, United KingdomFreelance
    Sourcing stories and creating content for Port magazine's online shop.
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    Creative CopywriterPaperchase
    London, United KingdomFull Time
    Working within the Brand team and reporting directly into the Brand Director to: - Produce creative deliverables, ensuring all output is aligned with brand platform, style and voice - Develop copy for all communications including traditional, editorial and digital - Collaborate with the wider creative team and other departments on original concept creation - Generate ideas for, create and present campaigns to the Operating Board and wider stakeholders - Create copy for marketing materials, email headlines, in-store POS - Create content storytelling - Produce slogans for Paperchase product including cards, notebooks, journals etc - Proofread product - Member of the Employee Forum; actively working to promote engagement and improve culture at Paperchase - Member of the Sustainability Forum; improving our environmental impact and how we communicate our corporate social responsibility to our customers
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Skills
  • Writing
  • Journalism
  • Copywriting
  • Article Writing
  • Fashion Journalism
  • Content Creation
  • Blogging
  • Arts Journalism
  • SEO
  • Storytelling
Education
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    NCTJ Diploma in Multimedia JournalismNews Associates London
    London, United Kingdom
    40 week part-time course covering: - Multimedia and video journalism - Journalism portfolio (70% A) - Essential journalism (67% B) - Shorthand (Teeline) (100wpm gold standard) - Essential media law (75% A) - Court reporting (76% A) - Essential public affairs (80% A) - Production journalism (65% B)
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    Bachelor of Arts (Upper Second Class Honours) in English Literature and DanceLiverpool Hope University
     - Liverpool, United Kingdom