James Sutherland

James Sutherland

Lead Event Programmer & Marketing Specialist London, United Kingdom
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Matt Willey
Maxim Young
Comakid (Francesco Cassino)
James Sutherland

James Sutherland

Lead Event Programmer & Marketing Specialist London, United Kingdom
Projects
  • Topman 24
    Topman 24TOPMAN are took over Glasgow with 24 hours of live music and events from some of most exciting names in music.
  • Sub Club
    Sub ClubI managed bookings, promotion, direction and music at the Sub Club, Glasgow. Identified market gaps in the Glasgow’s forward thinking electronic music scene to continue to shape Sub Club into an iconic brand through strong visual and musical identity using effective digital marketing and PR.
  • Red Bull Music Academy Radio at Sub Hub
    Red Bull Music Academy Radio at Sub HubRBMA Radio popped up in the Sub Hub – Sub Club's new venture in Glasgow city centre that was open throughout the month of April. Championing emerging acts making waves in the city, alongside the veterans of the Glasgow music scene, this was a live broadcast open house for those who like enjoying quality music and absorbing conversation over their tattie scones.
  • Auchentoshan Presents
    Auchentoshan PresentsThe events, combined a unique whisky tasting with innovative workshops in the advocates' field of expertise and live music from internationally renowned DJs.
  • Sub Hub
    Sub HubA unique cultural pop up venue dedicated to electronic music, art, film, radio, workshops, talks & networking.
  • Diesel Island
    Diesel IslandThe Diesel School of Island Life was a series of lessons, field trips and live music events taking place across the UK. Our Diesel Campaign won the Draper’s Fashion Awards 2011 Marketing Initiative of The Year.
Work history
    Lead Event Programmer & Marketing Specialist
     - 
    Early 2015, I teamed up with the the Sub Club directors to spearhead a truly ambitious and unique pop up cultural experience for Glasgow that we titled - Sub Hub. As lead event programmer I brought a cutting edge calendar of one-off workshops, events, film screenings and creative experiences with local and internationally renowned music producers, writers and artists to the un-used loft space. It not only occupied a void which lies within the cultural aspects of electronic music for Scotland but also acted as immensely powerful PR tool for Sub Club
    Marketing, Events and Promotion
     - 
    I managed bookings, promotion, direction and music at the Sub Club, Glasgow. Identified market gaps in the Glasgow’s forward thinking electronic music scene to continue to shape Sub Club into an iconic brand through strong visual and musical identity using effective digital marketing and PR.
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Skills
  • Fashion
  • Events
  • Film
  • Marketing PR
  • DJ
  • Consumer Behavior
  • Indesign
  • Photoshop
  • Word
  • Experiental Marketing
  • Content and Media Writing
  • Digital Maketing
  • Advertising Events Marketing PR Communications
Education
    Economics and Politics
     - 
    Development Economics, Econometrics, Micro and Macroeconomics, Political Economics
    International Marketing Fashion
     - 
    E-Branding E-Marketing Consumer Behaviour & Sustainability Buying & Logistics Integrated Marketing Communications Global Branding Fashion Marketing Communications
Awards
    Best Student Award for MSc in International Marketing & Fashion