Experienced producer/project manager that thrives on creating amazing products/results/content for clients and savvy teams. My most recent achievement has been designing a workflow that is now the gold standard for Amazon Prime Video across all of their emerging markets. I'm no stranger to high volume, short turn around requests, and work across every producer discipline. My passion is understanding audiences, identifying trends, and understanding the goals of my stakeholders. The success of every project I've ever worked on has been the result of everybody giving that extra 5% to take it from good to brilliant. I look forward to connecting with you!
Work history
Integrated Production DirectorIPG Mediabrands
Sydney, AustraliaFull Time
Responsible for end to end project management, lead generation, brief responses,
financial reporting, compliance and fostering relationships to accelerate growth of
new business unit.
- Lead and manage all Amazon related projects, growing business from a single job in
early 2019 through to winning all of Australia by year end.
- Developed process, wrote guidebook and expanded workflow methodology across
Canada and LatAm to aid high volume turnaround for Amazon’s global Prime Video
team.
- Increased billings on Amazon Prime Video by 30x.
- Project managed content creation for 1 billion dollar pitch.
- Restructured accounts and workflow to achieve 140% to target in first year.
- Capitalised on opportunities in market to achieve 130% to target in second year.
- Hired and developed key creative resource for the team.
- Built internal product to service global network of agencies.
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Integrated Production DirectorInitiative Media
Sydney, AustraliaFull Time
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Skills
- Producing
- Production
- Production Management
- Project Management
- Product Development
- Digital
- Advertising
- Creative Agency
- Media
Education
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Certified Digital ProducerAustralian Film, Radio and Television School
- Sydney, Australia
High-intensity course focused on project management and strategic aspects that a digital producer is both directly and indirectly responsible for, including:
• Understanding the needs of the target audience through Design Thinking methodologies and construct a digital project for maximum effectiveness
• Research, strategize and ideate digital solutions
• Plan, scope, resource, and budget for digital projects
• Build solid requirements documents like a Statement of Work (SoW)
• Write project documentation such as business, functional and technical specifications
• Eliminating obstacles and avoiding ‘scope creep’
• UX design with a focus on human-centered design
• Wireframes, sitemaps, user journey maps, and flowcharts
• Project management tools and methods
• Management of team workflow and productivity
• User testing (UT), quality control (QC), and User Acceptance Testing (UAT) to successfully deploy digital products
• Legal, compliance, data, privacy, and copyright considerations
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Bachelor of CommerceUniversity of Auckland
- Auckland, New Zealand
Maj. Marketing
Minor. Management
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