Alongside working at Raisin UK, I work on a number of different creative projects including: • Working with singer/songwriters such as Alpha Riaz, Jay Alexzander and Nick Cart Green on creating a social media presence. • Creating content for website merchandise. • Creating artwork for single covers • Working with brands to create PR content and brand awareness, such as VOXI.
Campaign Planning • Develop campaign marketing plans, based on Partner Bank success measures, for approval by CMO • Execute campaigns across channels such as affiliates and publishers, whilst participating in the performance of channel activity managed across the team such as social media and PPC Relationship Management • Manage the day-to-day working relationship with affiliates, ensuring product listings are up to date and accurate, as well as arranging special promotions through affiliate channels such as emails and sponsored listings Creative • Produce campaign marketing collateral where required, including banner adverts, search adverts and other visual/descriptive material • Create emails, newsroom and social post for certain campaigns. Analysis and Reporting • Analyse and report on campaign marketing performance, including measures such as traffic, sales per channel and marketing return on investment Ad hoc marketing and administrative projects with the marketing team such as desk-based industry research, competitor analysis and deputising on marketing-related
- Conducting UX benchmarking in various locations (UK & Germany) to obtain primary research, which is used in the development of products - Created and developed designs that have been implemented in different products - Co-organise major corporates events for regional brand mangers, board members and so forth - Working with engineering to create a great products and understand the technical dynamics behind the mechanics of the products - Building a lawnmower from scratch to get a better understanding on the product from the beginning to end - Assess the quality and assembly of the products in the manufacturing area - Travelling to and from Germany for meetings with Brand marketing and board members Liaison with Broad members and directors regarding the
8 GCSE’s - 1A, 4B’s, 3C’s including Mathematics, English and Science.
BSc (Hons) Marketing with placement year – Achieved grade 2:1 - Including 87% in Entrepreneurial Project - 75% in Professional Development - 74% in French - Completed a one-year placement at Bosch Lawn & Garden - This course is accredited by the Chartered Institute of Marketing.
- Creating a basic understanding of User Experience - Learning important UX concepts - Experiencing the complete UX approach in a practical way - Getting an overview of UX methods and tools - Recognising the benefits of UX activies - Being informed about UX at Bosch