Jasmin Heiderich

Graduate MA Cultural & Creative Industries, King's College London

  • LocationLondon, United Kingdom

About me


www.jasminheiderich.com uk.linkedin.com/in/jasminheiderich I am a currently London based German-Canadian fashion designer and entrepreneur turned BA International Business (Branding and Strategy) and MA Cultural and Creative Industries (Visual Culture, Identity and Digital Media) graduate looking for opportunities.



  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Visual Arts
  • Art Direction
  • Budgeting
  • Creative Direction
  • Visual Identity
  • Photography/cinematography
  • Creative Production
  • Adobe MS Office Suites
  • Negotiating and Influencing Skills
  • Financial Planning
  • Research and Concept Development
  • Financial Planning and Budgeting

Work history


Assistant to Head of Womenswear

Mary Katrantzou

Apr 2012 - Oct 2012
  • Assisting the Head of Womenswear and Mary Katrantzou; my task fields included research, design and product development for the show collection and the commercial collection, as well as international collaboration projects and overall studio administration. I gained insights into all creative and commercial processes as well as the managerial aspects unique to creative businesses.


Co-founder & Event Manager

Show Berlin

Nov 2010 - Nov 2011
  • I co-founded this event company, producing runway shows for Berlin Fashion Week. We created two successful events, ‘Show1811’ (January 2011) and ‘Show0711’ (July 2011) presenting more than 30 international young designers attracting national and international press, media cover- age and visitors. The second event included a four-day music festival with 10 artists featuring ‘Brandt Brauer Frick’ as well as a collaboration with ‘Edged Selected’ showroom. I was responsible for financial planning and accounting, sponsorships and collaborations, brand management, event management and coordination, as well as model and artist bookings. Visitors and press were generated through an integrated marketing strategy of social media campaigns supported by media collaborations with bloggers and regional TV channels and newspapers.


Freelance Consultant


Jan 2010 - Jan 2011
  • I provided the award-winning online fashion start-up with advice on fashion production processes and financing options and brand strategic creative decisions.



Ontologies of Digital Media; Visual Culture; Fashion, Culture and Society; Internationalism and Cult

King’s College London

Aug 2015 - Sep 2015
  • Cultural & Creative Industries


Specialisation in International Luxury Branding and Marketing

Anglia Ruskin University of Cambridge

Aug 2010 - Aug 2014
  • BA of Arts & Honours International Business


Specialisation in Luxury Womenswear

ESMOD Berlin

Sep 2006 - Sep 2009
  • Diploma in Fashion Design and Creative Pattern Cutting



Recipient of the King's Experience Interdisciplinary Award


Semi-Finalist of 'The Big Pitch' Business Competition

  • Business idea competition at Anglia Ruskin University, Cambridge, UK


Finalist of 'Mittelmoda The Fashion Award'

  • Renowned international fashion design competition for young talents, Gorizia, Italy


Winner of the 'Hempel Excellence Award'

  • Renowned international fashion design competition for young talents, Beijing, China