Jasmine Smith

Press Assistant

  • LevelJunior
  • LocationHarpenden, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsPhotographer - Marketer - Publicist
  • David Woolfall


About me

Writing copy, shooting & collaborating to bringing ideas into reality are my passions and strongest skill-sets. I thrive against tight deadlines to come up with unique content to drive brands into the limelight of press. Using Microsoft office suite to a high standard and Adobe’s In-design and Photoshop. I thoroughly enjoy putting a creative twist on internal communications, social media & press releases; creating newsworthy content to deliver financial results. I find it easy to make new relationships with people and continue to maintain strong relationships in the media across daily, weekly and monthly press - represented by doubling the YoY AVE results from prior teams.


  • Advertising
  • Events
  • Marketing PR
  • Design
  • Research
  • Media Relations
  • Final Cut Pro
  • Indesign
  • Photoshop
  • Social Media
  • Microsoft Excel Word Publisher Powerpoint
  • Leadership Team Work
  • Presentation Communication Skills
  • Newsletter Design

Work history


PR Assistant

H.Samuel & Ernest Jones

Sep 2015
  • Full Time
  • - Key coordinator: A/W16 press day, designer launch event at Claridges', selection & execution of three seasonal look-books - Sample and Press: Stock flow management, press releases and sample send outs - managing all coordination and returns of samples. - Personal highlight reflected in the the highest attendance YoY at our Christmas in July Press Day 2016. - Social Media: Actively managing Ernest jones and H.Samuel's Instagram content creation and copy and driving blogger gifting - Managerial Skills: Managing interns progression and development - all interns that I've mentored have found further PR experience or full-time roles - Creative Head: Catwalk analysis - devising still life concepts for seasonal lookbooks & social media stories & content Paired with knowledge of DSLR cameras, Photoshop & InDesign


PR Intern

Lipsy Ltd

Nov 2014
  • Internship
  • News Letters Designing Event Books & Invites Organising Events Acting as Picture Desk; for Campaign and Event Photos Managing sell ins and Images PA Duties Creating content for social media Call ins and Sample requests


Press Package

Mobius Loop

Mar 2014 - Mar 2014
  • Freelance
  • Profile/Band Photography Including write up


Bar Staff

Source Bar

Sep 2013 - Aug 2014
  • Full Time
  • Waitress, Mixologist and Event Assistant


Social Media & Marketing

DJ Kieran Wunderground

Sep 2012 - Mar 2013
  • Freelance
  • We acted as business partners, he had the venue and experience of playing at Sankeys. I covered the basic duties like managing FOH, briefing the sales team and managing the social media streams.


Charity Fundraiser

Care 2 Care

Sep 2012 - Jun 2013
  • Full Time
  • Organising, participating in sales teams fundraising for Cancer charity Care2Care dressed in outfits such as Tigers and Bats!


Shop Assistant

Perfect Pizza

Aug 2010 - Feb 2014
  • Full Time
  • Managing online and phone orders, delivering and custom service face to face. Organising output by the chefs ready for departure.



Journalism and Sociology

University of Central Lancashire

Sep 2014 - Jun 2014